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Bing Rolls Out Tablet-Related Device Targeting Updates

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After announcing it would make changes to targeting functionality, Bing has begun migrating to unified device targeting based on simplicity, efficiency and control. After announcing it would make changes to targeting functionality, Bing has begun migrating to unified device targeting based on simplicity, efficiency and control. 0 Comments

5 Development Tricks Self-Sufficient Marketers Should Master

Load Testing

While there are some jobs better left to programmers, coders, and quality assurance specialists, there's room for us marketers to step up our game. Master these five skills to rely on developers a little less and get your work done a little quicker. While there are some jobs better left to programmers, coders, and quality assurance specialists, there's room for us marketers to step up our game. Master these five skills to rely on developers a little less and get your work done a little quicker. 0 Comments

Interactive U.S. Map Shows Google, Windows, Mac Usage by State

Google Usage by State

Advertising network Chitika delves into Mac, Windows, Linux, and Google search usage by state with a new interactive map. The map allows users to view usage across the United States, and hover over each state to discover the percentage of use. Advertising network Chitika delves into Mac, Windows, Linux, and Google search usage by state with a new interactive map. The map allows users to view usage across the United States, and hover over each state to discover the percentage of use. 0 Comments

Google Buys Company That Designs Robots for Military

Boston Dynamics' LS3 robot

Google has bought military robotics firm Boston Dynamics as part of a series of deals edging the firm closer to a future of robotics products and services. Google's intentions remain top secret for eight recent robotics acquisitions. Google has bought military robotics firm Boston Dynamics as part of a series of deals edging the firm closer to a future of robotics products and services. Google's intentions remain top secret for eight recent robotics acquisitions. 0 Comments

Google Names Next Android Operating System KitKat

Android KitKat logo unveiled at Google headquarters

The Android 4.4 operating system will be called KitKat. A deal with Nestlé, which owns the Kit Kat name, came about after a decision by Google to take a break from the norm and name its latest OS after a candy bar. No money changed hands. The Android 4.4 operating system will be called KitKat. A deal with Nestlé, which owns the Kit Kat name, came about after a decision by Google to take a break from the norm and name its latest OS after a candy bar. No money changed hands. 0 Comments

How to Use the Browser & OS Reports in Google Analytics, Plus 15 Reasons Why

Google Analytics Revenue Pie Chart by Browser

The Technology reports in Google Analytics contain a host of fantastic data. It's an essential place to look when you're thinking about making changes to your site that may work differently in various browsers, operating systems and screen sizes. The Technology reports in Google Analytics contain a host of fantastic data. It's an essential place to look when you're thinking about making changes to your site that may work differently in various browsers, operating systems and screen sizes. 0 Comments

Google Mobile Ad Revenue Forecast to Hit Record $8.8 Billion in 2013

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Google will take home more than half of all mobile advertising dollars this year as the company is poised to see record revenues for 2013. EMarketer said Google is on pace to set a new record after more than tripling its mobile revenues in 2012. Google will take home more than half of all mobile advertising dollars this year as the company is poised to see record revenues for 2013. EMarketer said Google is on pace to set a new record after more than tripling its mobile revenues in 2012. 0 Comments

Google Passes Microsoft to Become 2nd Largest Tech Company

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Some analysts think the news is related to a shift from Microsoft's dominated PC industry, where users relied on software running on desktop machines, to software delivered by the Internet that allows users to access information via mobile devices. Some analysts think the news is related to a shift from Microsoft's dominated PC industry, where users relied on software running on desktop machines, to software delivered by the Internet that allows users to access information via mobile devices. 0 Comments

Google Mobile App Analytics Measures Acquisition, Engagement, Outcomes & More

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Google Analytics users can create a tracking profile that specifically tracks mobile apps. Google Mobile App Analytics has introduces a plethora of new reports, specifically for mobile apps for measuring acquisition, engagement, and user outcomes. Google Analytics users can create a tracking profile that specifically tracks mobile apps. Google Mobile App Analytics has introduces a plethora of new reports, specifically for mobile apps for measuring acquisition, engagement, and user outcomes. 0 Comments

4 Key Trends That Will Drive Financial Services PPC in 2012

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With more tools, brands will be able to reach their consumers and compete in these tough economic times. Smart search marketers will flourish in this time when consumers are fragmented and traditional ways of measuring performance no longer apply. With more tools, brands will be able to reach their consumers and compete in these tough economic times. Smart search marketers will flourish in this time when consumers are fragmented and traditional ways of measuring performance no longer apply. 0 Comments

Google Adds Offline Support for Gmail, Docs, Calendar

gmail-offline

An Internet connection is now optional, as Google is giving Gmail, Docs, and Calendar users offline access to its tools. The first offline rendition is designed for Chrome users and does not give offline editing capabilities for Google Docs. An Internet connection is now optional, as Google is giving Gmail, Docs, and Calendar users offline access to its tools. The first offline rendition is designed for Chrome users and does not give offline editing capabilities for Google Docs. 0 Comments

comScore: iPad Obliterating Android Tablets

Apple iPad

A new comScore report, known as "Device Essentials," is taking a look at numerous elements of non-computer traffic. Initial data shows iPad obliterating Android in the tablet market, with Android and iOS competing closely in the smartphone market. A new comScore report, known as "Device Essentials," is taking a look at numerous elements of non-computer traffic. Initial data shows iPad obliterating Android in the tablet market, with Android and iOS competing closely in the smartphone market. 0 Comments

Oracle Copyright Suit Seeks Billions from Google

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Oracle, the company that owns Java, has been engaged in an arduous legal wrestling match with Google. Oracle's recent claims make the true scope apparent: Oracle statements say the company is seeking a figure "in the billions of dollars." Oracle, the company that owns Java, has been engaged in an arduous legal wrestling match with Google. Oracle's recent claims make the true scope apparent: Oracle statements say the company is seeking a figure "in the billions of dollars." 0 Comments

Google Worried About Microsoft's Browser Advantage? What Advantage?

Google is pushing to have Microsoft's IE7 browser allow users to choose a search provider rather than having MSN be automatically set as the default. But despite some new twists in IE7, Microsoft still isn't hurt Google by being the default setting. Google is pushing to have Microsoft's IE7 browser allow users to choose a search provider rather than having MSN be automatically set as the default. But despite some new twists in IE7, Microsoft still isn't hurt Google by being the default setting. 0 Comments