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75% of Most Shared Super Bowl 2012 Video Ads Launched Before Super Sunday

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Unruly Media has released a Super Bowl playbook and an infographic that marketers will want to read and look at. Brands can gain insight into how they can connect with their audience, stand out from other sponsors and ultimately boost their ROI. Unruly Media has released a Super Bowl playbook and an infographic that marketers will want to read and look at. Brands can gain insight into how they can connect with their audience, stand out from other sponsors and ultimately boost their ROI. 0 Comments

Average American Viewer Watched Over 200 Videos for Almost 22.3 Hours in July 2012

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There are several important trends hidden in plain sight in comScore's U.S. Online Video Rankings. Over the past five years, online video views are up 37 percent; video duration is up 148 percent; and time spent watching videos is up 638 percent. There are several important trends hidden in plain sight in comScore's U.S. Online Video Rankings. Over the past five years, online video views are up 37 percent; video duration is up 148 percent; and time spent watching videos is up 638 percent. 0 Comments