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Yahoo Acquires Local Recommendation App Zofari

zofari

The app, which says it was inspired by what Pandora has done for music and what Netflix has done for movies, will join the Yahoo Search team. The app, which says it was inspired by what Pandora has done for music and what Netflix has done for movies, will join the Yahoo Search team. 0 Comments

Links Should Only Be a Surprise? Nonsense!

Surprise

Bing's Duane Forrester says "You want links to surprise you." But these links are only possible if your site already has some visibility. Without link building, the pursuit of relevant and authoritative links, attracting visibility is difficult. It's great if you get links that surprise you. Without link building, the pursuit of relevant and authoritative links, attracting visibility is difficult. 0 Comments

Schema.org Introduces New Elements for Actions

Action Schema

Schema is expanding its markup to include Actions, Potential Actions, and Entry Points. According to schema.org, the new schema is for helping websites "to describe the actions they enable and how these actions can be invoked." Schema is expanding its markup to include Actions, Potential Actions, and Entry Points. According to schema.org, the new schema is for helping websites "to describe the actions they enable and how these actions can be invoked." 0 Comments

Consumer Packaged Goods Keyword Strategies Offer Lessons for All Paid Search Marketers

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In several examples, AdGooroo researchers found CPG brands whose top keywords seemed to have little if anything to do with the product itself and would actually put the brand in competition with advertisers outside of its CPG category on the search engines. In several examples, AdGooroo researchers found CPG brands whose top keywords seemed to have little if anything to do with the product itself and would actually put the brand in competition with advertisers outside of its CPG category on the search engines. 0 Comments

4 Ways to Get Link Building Into Your Client's DNA

Evangelism

Link building isn't just some activity you do. It should be an integral part of all your activities, even outside regular marketing. Here's how to get link building integrated into the DNA of your client's daily activities for best SEO results. Link building isn't just some activity you do. It should be an integral part of all your activities, even outside regular marketing. Here's how to get link building integrated into the DNA of your client's daily activities for best SEO results. 0 Comments

Google Accounts for Nearly 25% of All U.S. Internet Traffic

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Google has set a new Internet record. Twenty-five percent of all Internet traffic in the U.S. on average involves Google, according to a new study by Deepfield. This is up from 6 percent in 2010 when a similar study was conducted. Google has set a new Internet record. Twenty-five percent of all Internet traffic in the U.S. on average involves Google, according to a new study by Deepfield. This is up from 6 percent in 2010 when a similar study was conducted. 0 Comments

Google Play TV Shows, Movies, Music Debut on Google TV

Google Play

Google has released its Play software and media service to the Google TV platform. The update will allow Google TV users to access the Play app store as well as download and view content from the Play television and movie services. Google has released its Play software and media service to the Google TV platform. The update will allow Google TV users to access the Play app store as well as download and view content from the Play television and movie services. 0 Comments

YouTube Wants a Piece of the Canadian Movie Rental Pie

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Google-owned YouTube announced the launch of an online movie rental program for Canadian viewers last week. With over a thousand titles available for $4 to $5, YouTube wants to break into Canada’s movie/TV rental market. Lookout, Netflix? Google-owned YouTube announced the launch of an online movie rental program for Canadian viewers last week. With over a thousand titles available for $4 to $5, YouTube wants to break into Canada’s movie/TV rental market. Lookout, Netflix? 0 Comments

Will Google Buy Hulu?

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Google is one of the front-runners in the bidding war for streaming video site Hulu, with bids expected to be anywhere from $500 million to $2 billion, according to various reports. Amazon and Yahoo are also top candidates to buy Hulu. Google is one of the front-runners in the bidding war for streaming video site Hulu, with bids expected to be anywhere from $500 million to $2 billion, according to various reports. Amazon and Yahoo are also top candidates to buy Hulu. 0 Comments

Content Site Links Are More Valuable than Social Links [Study]

Average Page Views and Bounce Rate Per Session

Despite the hype, the value of social media referrals is questionable. Add another recent study to the un-social pile: Outbrain's Content Discovery and Engagement report showed that content sites provided more pageviews and engaged users. Despite the hype, the value of social media referrals is questionable. Add another recent study to the un-social pile: Outbrain's Content Discovery and Engagement report showed that content sites provided more pageviews and engaged users. 0 Comments

Sharing Netflix Password Could Make Jailhouse Rock

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If you live in the state of Tennessee sharing your password to your music or movie access accounts could land you in jail after July 1. Tennessee passed a bill making music and movie sharing illegal and to stop hackers from selling passwords in bulk. If you live in the state of Tennessee sharing your password to your music or movie access accounts could land you in jail after July 1. Tennessee passed a bill making music and movie sharing illegal and to stop hackers from selling passwords in bulk. 0 Comments

4 Ways to Build Links Without Anchor Text

Is there such a thing as too much anchor text? Absolutely. Here are some of the benefits of creating a more natural looking link profile. Is there such a thing as too much anchor text? Absolutely. Here are some of the benefits of creating a more natural looking link profile. 0 Comments