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Google's Matt Cutts: Small Sites Can Beat Large Sites in Search Results

Matt Cutts

If you run a smaller website, it can be frustrating to know that even though your site has great content, you aren't getting as much traffic as a well-known brand. So what can you do to improve your rankings and beat large sites in the search results? If you run a smaller website, it can be frustrating to know that even though your site has great content, you aren't getting as much traffic as a well-known brand. So what can you do to improve your rankings and beat large sites in the search results? 0 Comments

Bing Webmaster Tools Connected Pages Let You See Owned Content Search Terms

Bing Connected Pages Dashboard

Bing has introduced Connected Pages, a feature that lets you claim your owned content properties (e.g., your Facebook business page, LinkedIn profile, app store pages and other social properties), and see how they're discovered in search. Bing has introduced Connected Pages, a feature that lets you claim your owned content properties (e.g., your Facebook business page, LinkedIn profile, app store pages and other social properties), and see how they're discovered in search. 0 Comments

Goodbye, Video Responses: YouTube Giveth and YouTube Taketh Away

Social Buttons Under YouTube Videos

YouTube has decided to retire Video Responses due to extreme low click-throughs. Many are lamenting the passing of this little-used feature. But what's worth commenting on are the features that YouTube has quietly given video marketers. YouTube has decided to retire Video Responses due to extreme low click-throughs. Many are lamenting the passing of this little-used feature. But what's worth commenting on are the features that YouTube has quietly given video marketers. 0 Comments

Don't Be Evil Tool: Focus on the User Builds a 'More Relevant Google'

dont-be-evil-bookmarklet

Facebook, Twitter, MySpace, and other social media networks have created a Chrome bookmarklet and website to reveal the bias in Google’s personalized search results. Their Focus on the User campaign was a bold move, but who is it hurting? Facebook, Twitter, MySpace, and other social media networks have created a Chrome bookmarklet and website to reveal the bias in Google’s personalized search results. Their Focus on the User campaign was a bold move, but who is it hurting? 0 Comments

Google Zeitgeist 2011: Rebecca Black, Google+, Ryan Dunn Top Searches

google-zeitgeist-2011-top-queries

Google Zeitgeist 2011 is out, giving us a look into the fastest-rising queries in the world over the past year, as well as insight into top search terms in 48 different countries, spanning entertainment, sports, news, and more. Google Zeitgeist 2011 is out, giving us a look into the fastest-rising queries in the world over the past year, as well as insight into top search terms in 48 different countries, spanning entertainment, sports, news, and more. 0 Comments

Latest Google Panda Update Favors Video, Big Brands, Google Properties

google-panda-how-can-we-survive-infographic

Panda is back. Google has confirmed a new iteration happened last week, and we've got a look at the latest winners and losers following the update. This time, it appears that video content could be a factor in why sites gained or lost rankings. Panda is back. Google has confirmed a new iteration happened last week, and we've got a look at the latest winners and losers following the update. This time, it appears that video content could be a factor in why sites gained or lost rankings. 0 Comments

Bing Satisfaction on the Rise, Facebook Customers Unsatisfied

Bing logo

In the 2011 American Customer Satisfaction Index (ACSI), Bing saw a strong rise is satisfaction, though Google remains the search engine with the most satisfied customers. Meanwhile, Facebook was at the bottom of the heap for customer satisfaction. In the 2011 American Customer Satisfaction Index (ACSI), Bing saw a strong rise is satisfaction, though Google remains the search engine with the most satisfied customers. Meanwhile, Facebook was at the bottom of the heap for customer satisfaction. 0 Comments

Who is Using Google+ and How Often [Stats]

Google Plus Total Visits

Google+ now boasts an estimated 18 million users. To find out who the early adopters are, research firm Experian Hitwise has released some new data on who is using Google+ and how often, including visits, demographics, and usage patterns. Google+ now boasts an estimated 18 million users. To find out who the early adopters are, research firm Experian Hitwise has released some new data on who is using Google+ and how often, including visits, demographics, and usage patterns. 0 Comments

Killer Technology: Gutenberg to Zuckerberg and Beyond

the-real-evolution

Each new technology that comes about is a killer of this or that is a direct result of sensationalism surrounding – unfortunately – less and less progressive innovation above and beyond existing technology. Case in point: Google+. Each new technology that comes about is a killer of this or that is a direct result of sensationalism surrounding – unfortunately – less and less progressive innovation above and beyond existing technology. Case in point: Google+. 0 Comments

SEO Your Website For Foreign Languages in Your Domestic Market

foreign-languages

With less competition, there’s a huge SEO opportunity within domestic markets to target native speakers of foreign languages. Here are some tricks of the trade and which companies are doing it right. With less competition, there’s a huge SEO opportunity within domestic markets to target native speakers of foreign languages. Here are some tricks of the trade and which companies are doing it right. 0 Comments

Google Buys AdMeld for $400M

Admeld Logo

Google is continuing its investments in the display advertising arena with its purchase of AdMeld, a publisher utility targeted at optimizing ROI for digital advertising. Google is continuing its investments in the display advertising arena with its purchase of AdMeld, a publisher utility targeted at optimizing ROI for digital advertising. 0 Comments

Army Using Social Media For Recruitment

military-texting

Two years ago the military was banning access and use of social media; now they are embracing it as a way to reach new recruits. The Army Facebook page shows a co-branded commercial that compares joining the army to becoming one of the X-men. Two years ago the military was banning access and use of social media; now they are embracing it as a way to reach new recruits. The Army Facebook page shows a co-branded commercial that compares joining the army to becoming one of the X-men. 0 Comments