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    Optimizing Search and Digital Marketing With Multi-Channel Attribution Modeling [#CZLSF]
    Analytics

    Optimizing Search and Digital Marketing With Multi-Channel Attribution Mode...

    10y Michael Bonfils
    A/B or Multivariate? How to Choose the Right Type of Test
    Analytics

    A/B or Multivariate? How to Choose the Right Type of Test

    12y Noran El Shinnawy
    Does Your PPC Budget Match Your Conversion Optimization Budget?
    PPC

    Does Your PPC Budget Match Your Conversion Optimization Budget?

    12y Howard Jacobson
    Get the Latest
    daily news and insights about search engine marketing, SEO and paid search.
    What to do When Your Split Test Fails
    Analytics

    What to do When Your Split Test Fails

    12y Bonnie Stefanick
    A 4 Step Multivariate Testing Process That Works
    Analytics

    A 4 Step Multivariate Testing Process That Works

    13y Alex Cohen