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The Multi-Platform Majority Has Arrived. Are You Ready?

U.S. Total Device Owners 2000-2013

More than half of the U.S. digital population use multiple devices to access the web. As mobile carves out an ever-increasing piece of the digital pie, it's never been more critical to understand and align with the direction of consumer behavior. More than half of the U.S. digital population use multiple devices to access the web. As mobile carves out an ever-increasing piece of the digital pie, it's never been more critical to understand and align with the direction of consumer behavior. 0 Comments

Google Universal Analytics Now Open to Everyone

Google Universal Analytics

Google's Universal Analytics aims to help you understand how customers interact with your business across devices, give insights into mobile app performance, and improve your ROI by helping you understand which channels drive the best results. Google's Universal Analytics aims to help you understand how customers interact with your business across devices, give insights into mobile app performance, and improve your ROI by helping you understand which channels drive the best results. 0 Comments

How to Combine Your Online Marketing Technologies Effectively & Efficiently

integrate

Integrating your online marketing tools can be difficult, but the benefits are sizeable. Done correctly, not only does it allow for a more efficient use of time and resources, but also offers the potential for deeper insights and greater ROI. Integrating your online marketing tools can be difficult, but the benefits are sizeable. Done correctly, not only does it allow for a more efficient use of time and resources, but also offers the potential for deeper insights and greater ROI. 0 Comments

Google Analytics Adds Backlinks Tracking to Social Reports

trackbacks-google-analytics

Google has announced that the Google Analytics Social Reports will now track backlinks and make link graph information accessible to webmasters. Google already tracks links back to your site, they said; now you can see this data, too. Google has announced that the Google Analytics Social Reports will now track backlinks and make link graph information accessible to webmasters. Google already tracks links back to your site, they said; now you can see this data, too. 0 Comments