Articles on Mr. Scott

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Paid Search, Trademark Legalities and Liability -- Oh My!

Tony Wright offers a fresh perspective on search advertising, and the trouble bidding on trademarked terms can bring. One lawyer, savvy in search advertising, provides some legal insight on how search marketers can handle problems that arise. Tony Wright offers a fresh perspective on search advertising, and the trouble bidding on trademarked terms can bring. One lawyer, savvy in search advertising, provides some legal insight on how search marketers can handle problems that arise. 0 Comments