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Bing's Unified Device Targeting Arrives

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Bing Ads is in line with Google AdWords, now that Microsoft's search engine has added smartphones to the device-targeting changes made this past fall. Bing Ads is in line with Google AdWords, now that Microsoft's search engine has added smartphones to the device-targeting changes made this past fall. 0 Comments

Yahoo's Search Share on the Decline

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After partnering with Mozilla in December, Yahoo saw its best share of the search market in years. But by February, that number was starting to fall, according to comScore research. After partnering with Mozilla in December, Yahoo saw its best share of the search market in years. But by February, that number was starting to fall, according to comScore research. 0 Comments

Bing Enhances Microsoft Office's Search Function

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In addition to powering the help search feature in Office, Bing now allows users to see a news feed along the bottom of their homepage and share their feedback with the search engine. In addition to powering the help search feature in Office, Bing now allows users to see a news feed along the bottom of their homepage and share their feedback with the search engine. 0 Comments

Bing Ads Improves Speed, Bidding, and Targeting

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A marketing toolkit for Small Business Saturday is the most recent in a series of upgrades Microsoft made within its search engine's advertising platform. A marketing toolkit for Small Business Saturday is the most recent in a series of upgrades Microsoft made within its search engine's advertising platform. 0 Comments

Cortana Makes Her Way to Windows 9

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Microsoft will bring the digital assistant to desktop users in an effort to provide a more "mobile"-like experience on all platforms. Microsoft will bring the digital assistant to desktop users in an effort to provide a more "mobile"-like experience on all platforms. 0 Comments

Bing Ads Reveals Dynamic Sitelinks

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Bing Ads has revealed a new feature dubbed "dynamic sitelinks" which creates annotations for ads that haven't specifically set up sitelink extensions. Bing Ads has revealed a new feature dubbed "dynamic sitelinks" which creates annotations for ads that haven't specifically set up sitelink extensions. 0 Comments

Dare to Hack Data With Bing at SES Denver

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At SES Denver on October 16, Bing's John Gagnon will discuss the importance of using the right data as opposed to just big data. At SES Denver on October 16, Bing's John Gagnon will discuss the importance of using the right data as opposed to just big data. 0 Comments

Bing Temporarily Removes New Image Widget

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After Getty Images filed a lawsuit citing "massive infringement," Bing has temporarily removed the new tool it said would make it easier to display images and slideshows on websites. After Getty Images filed a lawsuit citing "massive infringement," Bing has temporarily removed the new tool it said would make it easier to display images and slideshows on websites. 0 Comments

Bing Ads Launches Close Variants for Broad Match Modifiers

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Broad match modifiers help advertisers control the intent of users seeing ads, but Bing says advertisers may have been missing out because of grammatical errors in queries. Broad match modifiers help advertisers control the intent of users seeing ads, but Bing says advertisers may have been missing out because of grammatical errors in queries. 0 Comments

Yahoo, Bing Flirt With New Search Interfaces

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Yahoo and Bing are reportedly testing out changes to search functionality that make results more "card-like" and move top navigation below the search results box. Yahoo and Bing are reportedly testing out changes to search functionality that make results more "card-like" and move top navigation below the search results box. 0 Comments