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Google Introduces Product Ratings on PLAs

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Google has announced that AdWords will begin featuring product ratings on Product Listing Ads (PLA) starting now and running through October for all advertisers who are eligible. After October, only advertisers who've opted in will continue. Google has announced that AdWords will begin featuring product ratings on Product Listing Ads (PLA) starting now and running through October for all advertisers who are eligible. After October, only advertisers who've opted in will continue. 0 Comments

Google Checkout Going Out of Business in 6 Months

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Google Checkout will be retired in six months, Google has announced. The service, which has been used by many web merchants as an alternative to PayPal and has been the default payment option for Google Play developers, is going away Nov. 20, 2013. Google Checkout will be retired in six months, Google has announced. The service, which has been used by many web merchants as an alternative to PayPal and has been the default payment option for Google Play developers, is going away Nov. 20, 2013. 0 Comments

Google Shopping: 3 Lies Merchants Have Been Fed

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Be careful when you're researching how to add products on Google Shopping, as many resources contain merchant best practices that are counter to Google Shopping Product Listing Ads best practices. Here are the top three lies, and the truth. Be careful when you're researching how to add products on Google Shopping, as many resources contain merchant best practices that are counter to Google Shopping Product Listing Ads best practices. Here are the top three lies, and the truth. 0 Comments

Google Changes Shopping Feed Specifications

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Google Shopping is finally unleashing the new feed specifications for merchants, including guidance for high resolution images and new attributes for merchants with product identifier exemptions. The changes will begin going into effect in July. Google Shopping is finally unleashing the new feed specifications for merchants, including guidance for high resolution images and new attributes for merchants with product identifier exemptions. The changes will begin going into effect in July. 0 Comments

Google Shopping: Product Listing Ad & Feed Optimization Tips & Best Practices [Videos]

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Need help getting started with Google Shopping? This series of six videos explains Google Shopping data feed best practices, reasons why you might not want to list on Google Shopping, and how to troubleshoot issues with your PLAs, and more. Need help getting started with Google Shopping? This series of six videos explains Google Shopping data feed best practices, reasons why you might not want to list on Google Shopping, and how to troubleshoot issues with your PLAs, and more. 0 Comments

Matt Cutts: Merchant Quality to Affect Google Search Rankings

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Google's Distinguished Engineer Matt Cutts has hinted at an upcoming Google update that is aimed at protecting searchers by lowering the rankings of merchants. It's all still pretty vague at this point, but here's what Cutts said Friday at SXSW. Google's Distinguished Engineer Matt Cutts has hinted at an upcoming Google update that is aimed at protecting searchers by lowering the rankings of merchants. It's all still pretty vague at this point, but here's what Cutts said Friday at SXSW. 0 Comments

How to Prepare Your Google Shopping Feed for Google Catalogs

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These tips and strategies on how to clean up images (duplicates, pixelated, or lacking), as well as how to write titles and descriptions, will ensure your company’s Google Shopping Feed will integrate smoothly with your Google Catalogs dashboard. These tips and strategies on how to clean up images (duplicates, pixelated, or lacking), as well as how to write titles and descriptions, will ensure your company’s Google Shopping Feed will integrate smoothly with your Google Catalogs dashboard. 0 Comments

Google Shopping: Why PLAs Aren't So Bad for Merchants

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While there are definitely some disadvantages to the new Google Shopping set up, there are some really amazing opportunities for merchants. Here are a few reasons why Google Shopping is good for merchants and how retailers can best take advantage. While there are definitely some disadvantages to the new Google Shopping set up, there are some really amazing opportunities for merchants. Here are a few reasons why Google Shopping is good for merchants and how retailers can best take advantage. 0 Comments

Scoutmob Adds Deals to Google's Field Trip App

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Scoutmob has partnered with Google’s Niantic Labs in order to integrate its free mobile deals with Field Trip, letting people receive offers, discounts and freebies from businesses nearby. Scoutmob has partnered with Google’s Niantic Labs in order to integrate its free mobile deals with Field Trip, letting people receive offers, discounts and freebies from businesses nearby. 0 Comments

Google AdWords Support Driving You Bonkers? 3 Common Google Shopping Issues Debunked

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Now that October is finally here, the fall shift to paid Google Shopping has many online merchants scrambling to create their Product Listing Ads (PLA) campaigns in AdWords. Here's how to solve three potential validation issues when setting up PLAs. Now that October is finally here, the fall shift to paid Google Shopping has many online merchants scrambling to create their Product Listing Ads (PLA) campaigns in AdWords. Here's how to solve three potential validation issues when setting up PLAs. 0 Comments

More Than 100,000 Sellers Have Inventory in New Google Shopping Model

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Marketplaces like Etsy and internet retail giants such as ToolKing.com are getting onboard with Google Shopping, the PLA-driven paid comparison shopping option for merchants. Early adopters report increases in targeted traffic, conversion and sales. Marketplaces like Etsy and internet retail giants such as ToolKing.com are getting onboard with Google Shopping, the PLA-driven paid comparison shopping option for merchants. Early adopters report increases in targeted traffic, conversion and sales. 0 Comments

3 Reasons Why the New Google Shopping is Bad for Ecommerce Merchants

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Google will transition Google Product Search away from being free for merchants to list their products into a commercial model built on the Product Listing Ads program. The new paid program, Google Shopping, will have negative consequences. Google will transition Google Product Search away from being free for merchants to list their products into a commercial model built on the Product Listing Ads program. The new paid program, Google Shopping, will have negative consequences. 0 Comments

Foursquare Boasts Half a Million Registered Merchants

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Foursquare is continuing its rapid growth. In addition to the 10 million users boasted by the company, Foursquare has just reached the 500,000 mark for registered merchants. Foursquare is continuing its rapid growth. In addition to the 10 million users boasted by the company, Foursquare has just reached the 500,000 mark for registered merchants. 0 Comments