Articles on marketing plan

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Cyber Monday Optimization Checklist

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You can still implement these tips to ready your website, drive more visibility, and connect with your target consumer in time for Cyber Monday 2013 and claim your share of the estimated $82 billion that will be spent in online holiday shopping. You can still implement these tips to ready your website, drive more visibility, and connect with your target consumer in time for Cyber Monday 2013 and claim your share of the estimated $82 billion that will be spent in online holiday shopping. 0 Comments

Matt Cutts on Links & How to Succeed With Content Marketing

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In a newly published interview with Eric Enge, Google's Matt Cutts chats about several aspects of marketing, and link building was front and center. Here are some emerging themes of that discussion, key takeaways, and what it all means to marketers. In a newly published interview with Eric Enge, Google's Matt Cutts chats about several aspects of marketing, and link building was front and center. Here are some emerging themes of that discussion, key takeaways, and what it all means to marketers. 0 Comments

How to Create Great Content: Start by Creating Content for Yourself

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Here's why a long-term content strategy rooted in "how do I create content that I myself would genuinely want to consume?" rather than "how do I get people to my website?" will raise the quality of your content and help build an audience. Here's why a long-term content strategy rooted in "how do I create content that I myself would genuinely want to consume?" rather than "how do I get people to my website?" will raise the quality of your content and help build an audience. 0 Comments

New Google Analytics Interactive Tool: Customer Journey to Online Purchase

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The new Google Analytics Customer Journey to Online Purchase tool lets you interactively explore the typical online buying behavior of your site's visitors and see how different marketing interactions affect your sales and conversions. The new Google Analytics Customer Journey to Online Purchase tool lets you interactively explore the typical online buying behavior of your site's visitors and see how different marketing interactions affect your sales and conversions. 0 Comments

15 Ways to Make Small Budget Content Creation & Marketing Work

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Short on cash but big on ideas? Here are a few ideas to help you formulate a quality content led digital marketing plan, and a list of cost effective tips that every business can action to maximize the ROI of any content investment made. Short on cash but big on ideas? Here are a few ideas to help you formulate a quality content led digital marketing plan, and a list of cost effective tips that every business can action to maximize the ROI of any content investment made. 0 Comments