Articles on March Madness

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March Madness = Search and AdWords Madness?

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Another year of busted brackets, bets runs rampant, and anxious fans glued to NCAA college basketball action is in the books. So how did searches for each team and for the event as a whole change for the duration of the March Madness season? Another year of busted brackets, bets runs rampant, and anxious fans glued to NCAA college basketball action is in the books. So how did searches for each team and for the event as a whole change for the duration of the March Madness season? 0 Comments

March (Link) Madness: Breaking Free of Link-sanity

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Everybody wants links, but what we think will work, what we want to work, and what we keep trying to make work, aren’t always going to work. Don’t get drawn into the mania. Avoid link spam. Don’t give up on content development. Fix on-page issues. Everybody wants links, but what we think will work, what we want to work, and what we keep trying to make work, aren’t always going to work. Don’t get drawn into the mania. Avoid link spam. Don’t give up on content development. Fix on-page issues. 0 Comments

SearchDay | Big Brands are Starting To Get It -- or Is Google Starting to Get Big Brands?

Today's search engine marketing news and opinion: Big Brands are Starting To Get It -- or Is Google Starting to Get Big Brands?; Accessibility Can Be Profitable; Social Networking and Blogs Surpass Email in Popularity; and more. Today's search engine marketing news and opinion: Big Brands are Starting To Get It -- or Is Google Starting to Get Big Brands?; Accessibility Can Be Profitable; Social Networking and Blogs Surpass Email in Popularity; and more. 0 Comments

SearchDay | International SEO Challenges and Tips

Today's search engine marketing news and opinion: International SEO Challenges and Tips; Spending in a Tough Market; Yahoo Adds Behavioral Targeting Features for Search and Display Ads; and more. Today's search engine marketing news and opinion: International SEO Challenges and Tips; Spending in a Tough Market; Yahoo Adds Behavioral Targeting Features for Search and Display Ads; and more. 0 Comments