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37 SEO Experts You Should Be Following on Twitter

SEO

Here's a collection of influential tweeters in the SEO world that you should follow in order to stay on top of the latest news, trends, tips, and tricks that will help you succeed in search marketing. Follow these influential tweeters in order to stay on top of the latest news, trends, tips, and tricks that will help you succeed in search marketing. 0 Comments

130 Questions to Ask When Choosing a Local Search Automation Tool

Map and Clipboard

Choosing a local search automation vendor can be a complicated and intimidating decision for companies with hundreds or thousands of brick-and-mortar locations. Make a smarter decision when picking a company to team up with by asking these questions. Looking to team up with a local search automation vendor? These critical questions will help make the process less complicated and intimidating. 0 Comments

How to Do Awesome SEO Annotations

Markup

The benefits of doing an SEO review of early-stage wireframes or visual designs are hard to quantify, but very real. Here's a quick guide to doing SEO annotations that will make your sites better while educating your colleagues on best practices. The benefits of doing an SEO review of early-stage wireframes or visual designs are hard to quantify, but very real. Here's a quick guide to doing SEO annotations that will make your sites better while educating your colleagues on best practices. 0 Comments

Link Building for Restaurants: The Ultimate Guide

Feedie

The restaurant industry is absolutely perfectly primed for creative marketing ideas. These link building recipes are ripe for you to use to fit your level of creativity – and the great thing about them is that they're all low-cost or free. The restaurant industry is absolutely perfectly primed for creative marketing ideas. These link building recipes are ripe for you to use to fit your level of creativity – and the great thing about them is that they're all low-cost or free. 0 Comments

SEO for Startups & New Businesses: An 11 Step Plan

Launch

Starting a business only happens once, so it’s essential to get your SEO and content-driven customer acquisition strategy right. Follow these steps to build a well-optimized new business from the ground up that will rock in search and beyond. Starting a business only happens once, so it’s essential to get your SEO and content-driven customer acquisition strategy right. Follow these steps to build a well-optimized new business from the ground up that will rock in search and beyond. 0 Comments

7 Reasons You Should Go to ClickZ Live New York 2014

Expert Roundtables

The first ClickZ Live New York is a must-attend event for marketers and advertisers. Here's an overview of what you'll learn at the show, as well as the networking opportunities that await you in New York City. The first ClickZ Live New York is a must-attend event for marketers and advertisers. Here's an overview of what you'll learn at the show, as well as the networking opportunities that await you in New York City. 0 Comments

How to do SEO for Local Business, WITHOUT Content Marketing

Get Found Locally

Content marketing isn't a must if you want your local business to succeed. By switching your focus to usability and community, and understanding a few important things about how local SEO works, you can beat competitors who invest heavily in content. Content marketing isn't a must if you want your local business to succeed. By switching your focus to usability and community, and understanding a few important things about how local SEO works, you can beat competitors who invest heavily in content. 0 Comments

10 Huge Online PR Mistakes You Must Avoid

Online PR Cartoon

Press releases have a part to play in link building campaigns. Is your press release actually newsworthy? Is it getting to the right people? Is it focused? Is it structured properly? These are just 4 of 10 avoidable online public relations mistakes. Press releases have a part to play in link building campaigns. Is your press release actually newsworthy? Is it getting to the right people? Is it focused? Is it structured properly? These are just 4 of 10 avoidable online public relations mistakes. 0 Comments

A New Direction for SEO in 2014: The Secure Search Manifesto

Secure Search Manifesto

Adapting to the epic changes and shift in SEO requires adapting to, and focusing on, a new direction. Here are four key truths about secure search you can use as a guide to formulate your SEO strategies, plus several tips and tactics for 2014. Adapting to the epic changes and shift in SEO requires adapting to, and focusing on, a new direction. Here are four key truths about secure search you can use as a guide to formulate your SEO strategies, plus several tips and tactics for 2014. 0 Comments

Link Building 101: Local Link Building

Link Building 101 Local Link Building

Local link building is a commonly untapped resource, which can lead to quick yet quality links and net local customers. Here are some great strategies to build local links that can work for any business, as well as why they're worth pursuing. Local link building is a commonly untapped resource, which can lead to quick yet quality links and net local customers. Here are some great strategies to build local links that can work for any business, as well as why they're worth pursuing. 0 Comments

How to Increase the Profitability of Your Content

rich-uncle-pennybags

Do you have pages that drive conversions but aren't as prominent as they could be in the site structure or user's click path? Boost the profitability of your top performing pages by giving them even greater visibility on your site. Here's how. Do you have pages that drive conversions but aren't as prominent as they could be in the site structure or user's click path? Boost the profitability of your top performing pages by giving them even greater visibility on your site. Here's how. 0 Comments

SES San Francisco Digital Swag: Bing Ads Insights, Marketing E-Books & More

Bing Heatmap

At SES San Francisco 2013, attendees snapped up assorted goodies from sponsors, exhibitors, and speakers. Even if you couldn't make it, you can still take advantage of these free e-books, reports, and insights offered by conference sponsors. At SES San Francisco 2013, attendees snapped up assorted goodies from sponsors, exhibitors, and speakers. Even if you couldn't make it, you can still take advantage of these free e-books, reports, and insights offered by conference sponsors. 0 Comments

How to Use Google Trends for SEO

google-trends-bmw-map

Google Trends is one of the best and most versatile tools available for developing a marketing campaign. Having all of this data available is great, but knowing what to do with it is even better. Here's a guide on using this information for SEO. Google Trends is one of the best and most versatile tools available for developing a marketing campaign. Having all of this data available is great, but knowing what to do with it is even better. Here's a guide on using this information for SEO. 0 Comments

Google Shows Reviews in New Search Overlay, Offers 'Perks' to Reviewers

Google Review Overlay

When you click on the Google reviews link for a business listing in the search results page, a new overlay featuring those reviews will launch. Separately, Google has launched City Experts, a new program that incentivizes reviews on Google Maps. When you click on the Google reviews link for a business listing in the search results page, a new overlay featuring those reviews will launch. Separately, Google has launched City Experts, a new program that incentivizes reviews on Google Maps. 0 Comments

Hiring an SEO Agency: The Ultimate Client-Agency Relationship Guide

search-marketing-success

Considering hiring an agency for some or all of your SEO efforts? Here are some best practices on how to select the right agency, forge and maintain a strong, successful, long-lasting working relationship, and deal with hiccups along the way. Considering hiring an agency for some or all of your SEO efforts? Here are some best practices on how to select the right agency, forge and maintain a strong, successful, long-lasting working relationship, and deal with hiccups along the way. 0 Comments

Getting Started With Bing Places: A Step-by-Step Guide

bing-places-for-business-get-started

Bing Places for Business is a place to connect your company with local consumers in a quick and easy way by simply listing your business with the search engine. Follow these step-by-step instructions to set up your business with Bing Places. Bing Places for Business is a place to connect your company with local consumers in a quick and easy way by simply listing your business with the search engine. Follow these step-by-step instructions to set up your business with Bing Places. 0 Comments

Google Now: Taking the Search Out of Search

google-now-landing

In a world filled with distractions, an effortless user experience is becoming a more desirable quality. Google is working to create the most effortless experience ¬– one that proactively delivers information before you even think to search for it. In a world filled with distractions, an effortless user experience is becoming a more desirable quality. Google is working to create the most effortless experience ¬– one that proactively delivers information before you even think to search for it. 0 Comments

SEO Book Gives Readers a Visual Step-by-Step Marketing Blueprint

search-engine-optimization-kristopher-jones-cover

"Search Engine Optimization: The One Visual SEO Book You'll Really Ever Need" (Third Edition) by Kristopher Jones is out now and covers everything from SEO basics to technical, social, and local search. Learn how you can win your own signed copy. "Search Engine Optimization: The One Visual SEO Book You'll Really Ever Need" (Third Edition) by Kristopher Jones is out now and covers everything from SEO basics to technical, social, and local search. Learn how you can win your own signed copy. 0 Comments

Top Google Website Optimization Resources

the-short-cutts

From Google's Search Engine Optimization Starter Guide, to Webmaster Tools, and who to follow at Google, here's a great collection of website optimization tips, guides, resources, and tutorials you can get straight from Google. From Google's Search Engine Optimization Starter Guide, to Webmaster Tools, and who to follow at Google, here's a great collection of website optimization tips, guides, resources, and tutorials you can get straight from Google. 0 Comments

Google News: Key Ranking Factors [Study]

google-news

Google News ranking factors have long been shrouded in mystery. However, a recent report aims to penetrate that shroud by compiling survey data from content optimizers who reveal how to get to the top of Google News. Here’s a summary of the survey. Google News ranking factors have long been shrouded in mystery. However, a recent report aims to penetrate that shroud by compiling survey data from content optimizers who reveal how to get to the top of Google News. Here’s a summary of the survey. 0 Comments