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Search is the Starting Point for 60% of Travelers, While Social Informs [Study]

airlines-social-media

Kenshoo has released an industry spotlight report on the travel sector that shows 58 percent of leisure travelers and 64 percent of business travelers begin with search, with one out of four tablet users converting by booking air travel on a tablet. Kenshoo has released an industry spotlight report on the travel sector that shows 58 percent of leisure travelers and 64 percent of business travelers begin with search, with one out of four tablet users converting by booking air travel on a tablet. 0 Comments

Yahoo's FareChase: The Stealth Disruptor?

Although FareChase is web giant Yahoo's travel contender, it's nonetheless a relatively small player in the online travel search space. Now that FareChase is out of beta, though, the service could very quickly become a strong presence and dramatically transform online travel search. Although FareChase is web giant Yahoo's travel contender, it's nonetheless a relatively small player in the online travel search space. Now that FareChase is out of beta, though, the service could very quickly become a strong presence and dramatically transform online travel search. 0 Comments