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Google Analytics Now Available for iOS

Google Analytics iOS App

You can now download the official Google Analytics app for iPhone and iPod Touch. While the Android version of this app has been available for some time, this is the first release for iOS. The app has all the GA features you're used to seeing. You can now download the official Google Analytics app for iPhone and iPod Touch to see key website stats while you're on the go. 0 Comments

New Google Mobile Alert: Websites Using Flash May Not Work on Your Device

Uses Flash. May not work on your device

Google now warns mobile searchers when it detects pages that may not work on their devices (e.g., sites made with Flash). Google has shared resources for developers that will enable them to build websites that work for all devices. Google now warns mobile searchers when it detects pages that may not work on their devices (e.g., sites made with Flash). Google has shared resources for developers that will enable them to build websites that work for all devices. 0 Comments

Pinterest Unveils Guided Search for Mobile Devices

custom-categories

Pinterest announced a new way for people to discover the social platform's content through "guided search," which presents various categories of things and places to explore based on the original query, in an effort to refine a person's search intent. Pinterest announced a new way for people to discover the social platform's content through "guided search," which presents various categories of things and places to explore based on the original query, in an effort to refine a person's search intent. 0 Comments

Yahoo Wants Google's Spot as the Default iOS Search Engine

Yahoo iOS Search

Will we see Apple switch its default search engine from Google to Yahoo? That's the scenario Yahoo CEO Marissa Mayer is looking to make a reality. Google currently pays Apple about $1 billion a year to be the default iOS search engine. Will we see Apple switch its default search engine from Google to Yahoo? That's the scenario Yahoo CEO Marissa Mayer is looking to make a reality. Google currently pays Apple about $1 billion a year to be the default iOS search engine. 0 Comments

SEO & PPC Q1 2014 Trends: '(not provided)', Mobile & Bing Ads All Grow [Reports]

google-and-bing-spend-the-search-agency

It’s that time of year when Q1 “state of” reports are published to demonstrate where 2014 stands today. Two reports, one from RKG and one from The Search Agency, look at trends on both the organic and paid side. Here are the highlights. It’s that time of year when Q1 “state of” reports are published to demonstrate where 2014 stands today. Two reports, one from RKG and one from The Search Agency, look at trends on both the organic and paid side. Here are the highlights. 0 Comments

Amazon Flow Ups the Search Ante With Augmented Reality

Amazon Flow

Amazon's newly updated app is pushing augmented reality closer to the mainstream with Flow. It recognizes products then presents users with purchase options for that exact object and/or similar objects within the Amazon marketplace. Amazon's newly updated app is pushing augmented reality closer to the mainstream with Flow. It recognizes products then presents users with purchase options for that exact object and/or similar objects within the Amazon marketplace. 0 Comments

Google on How to Reach Consumers Across Devices at SES London 2014

Ian Carrington at SES London 2013

The pace of change is only accelerating. Make sure your message is on every device possible. Collect all the data you can so you make make the right decisions at the right time so you can understand the customer behind the keywords. The pace of change is only accelerating. Make sure your message is on every device possible. Collect all the data you can so you make make the right decisions at the right time so you can understand the customer behind the keywords. 0 Comments

Global Mobile Advertising Opportunities: Brazil. Russia, India & China

Russian Mobile Audience by Geographic Location

Mobile advertising is on the rise in Russia, India, Brazil, and China, which are all experiencing huge growth in the number of mobile users. Here's an overview and some tips on mobile marketing campaigns and strategies in the BRIC nations. Mobile advertising is on the rise in Russia, India, Brazil, and China, which are all experiencing huge growth in the number of mobile users. Here's an overview and some tips on mobile marketing campaigns and strategies in the BRIC nations. 0 Comments

iBeacon: Goodbye Showrooming, Hello In-Store Purchase

iBeacon

Apple's iBeacon, an indoor positioning system that uses the latest version of Bluetooth, holds much promise for mobile advertising and location-based marketing. Here's how retailers and brands can develop a strategy to benefit from this technology. Apple's iBeacon, an indoor positioning system that uses the latest version of Bluetooth, holds much promise for mobile advertising and location-based marketing. Here's how retailers and brands can develop a strategy to benefit from this technology. 0 Comments

Google Android's Next Destination: Audi, Honda, GM, Hyundai Cars

Google Android logo

Google has teamed up with car giants Audi, GM, Honda, and Hyundai, as well as chip designer Nvidia, to form the Open Automotive Alliance (OAA) to bring the Android mobile operating system to automobiles to create a "driving-optimized experience." Google has teamed up with car giants Audi, GM, Honda, and Hyundai, as well as chip designer Nvidia, to form the Open Automotive Alliance (OAA) to bring the Android mobile operating system to automobiles to create a "driving-optimized experience." 0 Comments

Naver Optimization: 5 Best Practices

Naver SERP Explained

If your global audience is on Naver, it's time to start thinking of the Korean search engine as a viable publisher for your brand. While Naver optimization is a complex venture, the following tips can help you claim and build a presence on Naver. If your global audience is on Naver, it's time to start thinking of the Korean search engine as a viable publisher for your brand. While Naver optimization is a complex venture, the following tips can help you claim and build a presence on Naver. 0 Comments

The Multi-Platform Majority Has Arrived. Are You Ready?

U.S. Total Device Owners 2000-2013

More than half of the U.S. digital population use multiple devices to access the web. As mobile carves out an ever-increasing piece of the digital pie, it's never been more critical to understand and align with the direction of consumer behavior. More than half of the U.S. digital population use multiple devices to access the web. As mobile carves out an ever-increasing piece of the digital pie, it's never been more critical to understand and align with the direction of consumer behavior. 0 Comments

Google's Eric Schmidt Tells iPhone Users How to Switch to Android

Google's Eric Schmidt

Google Executive Chairman Eric Schmidt wrote a rare and lengthy Google+ post by Schmidt over the weekend, giving the Apple community a comprehensive guide on to how to flee to his company's products. Not that they're likely regular Google+ users... Google Executive Chairman Eric Schmidt wrote a rare and lengthy Google+ post by Schmidt over the weekend, giving the Apple community a comprehensive guide on to how to flee to his company's products. Not that they're likely regular Google+ users... 0 Comments

Microsoft Opens Online Scroogled Merchandise Store

Scroogled T-shirt I'm Watching You

Microsoft has escalated its war on Google with their Scroogled campaign by releasing a line of Scroogled branded items such as T-shirts and mugs. Google seems to be taking the latest assault in stride, having a bit of fun at Microsoft's expense. Microsoft has escalated its war on Google with their Scroogled campaign by releasing a line of Scroogled branded items such as T-shirts and mugs. Google seems to be taking the latest assault in stride, having a bit of fun at Microsoft's expense. 0 Comments

8 Video Types to Add to Your Content Marketing

8

With so many different ways to incorporate video into your content marketing, there's no excuse not to. Here are eight video production types and how they can be used to increase awareness, build lead generation, and establish trust with customers. With so many different ways to incorporate video into your content marketing, there's no excuse not to. Here are eight video production types and how they can be used to increase awareness, build lead generation, and establish trust with customers. 0 Comments

Google's Matt Cutts: Responsive Design Won't Hurt Your SEO

Matt Cutts

There are fewer SEO drawbacks when using responsive design versus a lightweight mobile version, but a mobile site can work just as well as responsive design, as long as you avoid dividing your PageRank and duplicate content issues. There are fewer SEO drawbacks when using responsive design versus a lightweight mobile version, but a mobile site can work just as well as responsive design, as long as you avoid dividing your PageRank and duplicate content issues. 0 Comments

3 Reasons Why SMBs Should Have a Website-First Marketing Strategy

Strategy

Your website represents your brand, engages prospective customers, and converts your traffic into customers. Rather than prioritizing channels that drive traffic, focus on your website first, and build the rest of your marketing strategy around it. Your website represents your brand, engages prospective customers, and converts your traffic into customers. Rather than prioritizing channels that drive traffic, focus on your website first, and build the rest of your marketing strategy around it. 0 Comments

Google Starts Indexing App Content

Google App Indexing

Developers now have the option to get their app content indexed, and that content to be opened up within the app on Android devices. This will help provide a seamless user experience for users when they are alternating between websites and apps. Developers now have the option to get their app content indexed, and that content to be opened up within the app on Android devices. This will help provide a seamless user experience for users when they are alternating between websites and apps. 0 Comments

Leap Motion and the Future of Gestural Search

Tom Cruise in Minority Report

When the Leap Motion Controller debuted, response was lukewarm at best. But there's little doubt that once the functionality is there, the developer community will explode with ideas and many of these will be search-centric in nature. When the Leap Motion Controller debuted, response was lukewarm at best. But there's little doubt that once the functionality is there, the developer community will explode with ideas and many of these will be search-centric in nature. 0 Comments

Google Updates Android Search App; Teases New iPhone/iPad Search App

Google iPhone Buy Olive Oil

Google pushed out several updates to the Google Search app for Android 4.1+ users this week. The company also revealed plans for a new version of the Google Search app for iPhone and iPad users and announced a new "look and feel" on mobile devices. Google pushed out several updates to the Google Search app for Android 4.1+ users this week. The company also revealed plans for a new version of the Google Search app for iPhone and iPad users and announced a new "look and feel" on mobile devices. 0 Comments

9 Points to Ponder About the New iPhone 5S/5C

Apple iPhone

The 5S and 5C sold more than 9 million units on opening weekend, so rumors of Apple’s demise clearly have been exaggerated. Let’s look at nine points to ponder about the new iPhone, both pros and cons, and what they might mean for us consumers. The 5S and 5C sold more than 9 million units on opening weekend, so rumors of Apple’s demise clearly have been exaggerated. Let’s look at nine points to ponder about the new iPhone, both pros and cons, and what they might mean for us consumers. 0 Comments

The Future of Local Search: 5 Layers of Local

smartphone-credit-card-transaction

Local search is broken. To improve your local search strategy for both now and the future, you need to understand the growing importance of local data, personalization, emerging technologies, new transaction methods, and delivery. Local search is broken. To improve your local search strategy for both now and the future, you need to understand the growing importance of local data, personalization, emerging technologies, new transaction methods, and delivery. 0 Comments