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Link Building Basics for International Search Engine Optimization

International Link Building

Link building for an international campaign means building on the foundation of domestic link building practices and considering how a non-domestic search engine might look at a link. Here are a few basic recommendations. Link building for an international campaign means building on the foundation of domestic link building practices and considering how a non-domestic search engine might look at a link. Here are a few basic recommendations. 0 Comments

International SEO: Top-Level Domains, Subdomains & Subdirectories

International Domains

When getting started in international SEO, one of the most important items of an optimal strategy includes how to properly structure your domain name and URL to signify the country the website is targeting and/or language the website is in. When getting started in international SEO, one of the most important items of an optimal strategy includes how to properly structure your domain name and URL to signify the country the website is targeting and/or language the website is in. 0 Comments

Matt Cutts on Google's International Spam-Fighting Efforts

Matt Cutts

Google engineers fight spam in 40 different languages throughout the world, according to Matt Cutts, but English search spam in the U.S. on Google.com tends to get more attention, since not every engineer can speak specific languages. Google engineers fight spam in 40 different languages throughout the world, according to Matt Cutts, but English search spam in the U.S. on Google.com tends to get more attention, since not every engineer can speak specific languages. 0 Comments

International SEO Gone Wrong: 7 Assumptions Can Ruin Your Program

We Shall Decide Your Level of Fail

Coordinating an international SEO program can feel a lot like herding cats. Still, as common markets mature and competition increases, optimizing abroad may provide you with the highest return on your spend. You can’t afford to assume too much. Coordinating an international SEO program can feel a lot like herding cats. Still, as common markets mature and competition increases, optimizing abroad may provide you with the highest return on your spend. You can’t afford to assume too much. 0 Comments

Google: 224 Million 'Bad Ads' Disabled in 2012

winning-the-war-on-bad-ads-google

Once again, the Google AdWords team has reported on its continued efforts to eliminate bad AdWords ads. This year, they've released an infographic that recounts all they have done over the past year to reduce the number of bad ads that appeared. Once again, the Google AdWords team has reported on its continued efforts to eliminate bad AdWords ads. This year, they've released an infographic that recounts all they have done over the past year to reduce the number of bad ads that appeared. 0 Comments

Google Trends and Insights for Search Become One Mobile-Friendly Service

Google Trends and Google Insights for Search Merge.

A Google Trends update gives the tool a new interface and incorporates features from Insights for Search, which has been bundled into Trends, alongside HTML5 charting tools. Trends for Websites is no longer available. A Google Trends update gives the tool a new interface and incorporates features from Insights for Search, which has been bundled into Trends, alongside HTML5 charting tools. Trends for Websites is no longer available. 0 Comments

A Very Revealing Look at Paid Facebook Ads

ads-by-countries-facebook

With the use of social media outlets as a trend for personal, business, and other uses, Facebook PPC ads are a noteworthy promotion method all-around. Exploring the foundation of these ads can be extremely revealing regardless of your industry. With the use of social media outlets as a trend for personal, business, and other uses, Facebook PPC ads are a noteworthy promotion method all-around. Exploring the foundation of these ads can be extremely revealing regardless of your industry. 0 Comments

Father’s Day 2012 Google Doodle Celebrates #1 Dads With Animated Logo

fathers-day-google-doodle-2012

Happy Father's Day! Google’s tribute to dads in more than 70 countries – from Japan, to India, to the UK, and most of North America – for Father's Day 2012 comes in the form of an animated logo, in which Dad gets a special robotic delivery. Happy Father's Day! Google’s tribute to dads in more than 70 countries – from Japan, to India, to the UK, and most of North America – for Father's Day 2012 comes in the form of an animated logo, in which Dad gets a special robotic delivery. 0 Comments

Google Chrome Briefly Steals Browser Lead From Internet Explorer

google-chrome-logo

Google's Chrome browser recently became the most popular system in use on the web, overtaking Microsoft's Internet Explorer (IE) for the first time, before falling back into second place, due to heavy weekend usage in India, Russia, and Brazil. Google's Chrome browser recently became the most popular system in use on the web, overtaking Microsoft's Internet Explorer (IE) for the first time, before falling back into second place, due to heavy weekend usage in India, Russia, and Brazil. 0 Comments

Google, Facebook Agree to Censor Content in India

redact-google

A court in India has ordered 21 technology firms, including Google and Facebook, to remove content. The Indian branches of both firms have complied with the court's request and removed pages which had been deemed religiously or socially offensive. A court in India has ordered 21 technology firms, including Google and Facebook, to remove content. The Indian branches of both firms have complied with the court's request and removed pages which had been deemed religiously or socially offensive. 0 Comments

Mobile Search Trends in Asia Pacific [Study]

actions-local-made-online-purchase

A study looking at mobile search data in Australia, urban China, Hong Kong, India, Indonesia, Japan, Korea, Malaysia, Singapore, and Thailand reveals which countries search the most via smartphones, who they are, and what they’re searching for. A study looking at mobile search data in Australia, urban China, Hong Kong, India, Indonesia, Japan, Korea, Malaysia, Singapore, and Thailand reveals which countries search the most via smartphones, who they are, and what they’re searching for. 0 Comments

Google+ in Asia: Most Users Are From Singapore, India

Google Plus

Singapore recorded the highest share of visits to Google+ in key Asia Pacific markets. Here’s a summary of the findings from Experian Hitwise, which measured visits over two months in Australia, New Zealand, Hong Kong, Singapore, and India. Singapore recorded the highest share of visits to Google+ in key Asia Pacific markets. Here’s a summary of the findings from Experian Hitwise, which measured visits over two months in Australia, New Zealand, Hong Kong, Singapore, and India. 0 Comments

Google Street View Halted in Bangalore

Google Street View Cars Tricycle India

Just a few brief weeks after Google Street View cars started driving on the streets of Bangalore, India, Google has halted its efforts. It's been confirmed that this is the result of an official notice from the Bangalore Chief of Police. Just a few brief weeks after Google Street View cars started driving on the streets of Bangalore, India, Google has halted its efforts. It's been confirmed that this is the result of an official notice from the Bangalore Chief of Police. 0 Comments

Search in Asia: Insights for International SEMs

Mobile search has gone mainstream in the Asia Pacific region. Also, a look at how consumers use search during the purchase process, plus SEM strategies for the top search engines, by country. Mobile search has gone mainstream in the Asia Pacific region. Also, a look at how consumers use search during the purchase process, plus SEM strategies for the top search engines, by country. 0 Comments

Does the Sound of Your Voice Impact Conversions?

People often use professional talent to record the script for a demo video. These voiceovers can add credibility and using the right voice can even increase attention and engagement with the demo. People often use professional talent to record the script for a demo video. These voiceovers can add credibility and using the right voice can even increase attention and engagement with the demo. 0 Comments