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Paid Search Freakonomics: Finding and Ostracizing Losers

Effective optimization is about picking on freaks and losers -- segments in your account that deviate from the norm. Here are six useful tools for setting context and hunting down paid search losers. Effective optimization is about picking on freaks and losers -- segments in your account that deviate from the norm. Here are six useful tools for setting context and hunting down paid search losers. 0 Comments