Articles on government regulation

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Google Fights U.S. Government Over FISA Order Data

Legal

Google has filed a legal challenge to the U.S. government, demanding the right to reveal more information on the data requests it receives. It wants to publish how many FISA requests it receives and users or accounts encompassed within such requests. Google has filed a legal challenge to the U.S. government, demanding the right to reveal more information on the data requests it receives. It wants to publish how many FISA requests it receives and users or accounts encompassed within such requests. 0 Comments

Is Google Sucking the Life Out of Your Identity? Are They Alone?

key-to-the-kingdom

With Google's Knowledge Graph, Wikipedia's Wikidata and Wolfram|Alpha's database (that supports Siri), the efforts to make the world understandable to machines are making information on entities and everything about them instantaneously available. With Google's Knowledge Graph, Wikipedia's Wikidata and Wolfram|Alpha's database (that supports Siri), the efforts to make the world understandable to machines are making information on entities and everything about them instantaneously available. 0 Comments

Can Google be Trusted to Do No Evil?

no-evil

Google has managed to build or acquire properties in which users just naturally leave tracks. Is it all part of a grandiose scheme to build a massive graph that can help convert a search engine into a knowledge engine? Or is something else going on? Google has managed to build or acquire properties in which users just naturally leave tracks. Is it all part of a grandiose scheme to build a massive graph that can help convert a search engine into a knowledge engine? Or is something else going on? 0 Comments

Government SEO is Broken

government-keyword-strategy

Every government agency should understand, monitor, and seek to shape its digital presence around SEO fundamentals to ensure their services, activities, and positions are issues are front and center in the everyday lives of the public via search. Every government agency should understand, monitor, and seek to shape its digital presence around SEO fundamentals to ensure their services, activities, and positions are issues are front and center in the everyday lives of the public via search. 0 Comments

SEMPO Appeals to FTC for Updated Search Engine Disclosure Guidelines

sempo-logo

Search marketing professional organization SEMPO has written the U.S. Federal Trade Commission in support of a review and revision of their 2002 guidelines for search engine disclosure of paid advertisements in search results. Search marketing professional organization SEMPO has written the U.S. Federal Trade Commission in support of a review and revision of their 2002 guidelines for search engine disclosure of paid advertisements in search results. 0 Comments

Search Marketing and Social Media in Regulated Industries

pharma

Here are a few examples of ways companies in heavily regulated industries such as health and pharma can use digital, search, and social media marketing techniques right now, while staying within the "compliance envelope". Here are a few examples of ways companies in heavily regulated industries such as health and pharma can use digital, search, and social media marketing techniques right now, while staying within the "compliance envelope". 0 Comments

SEMPO Tells Government: Don't Censor Search Engines

sempo-logo

In response to the U.S. FTC's antitrust probe into Google, the search marketing organization SEMPO issues a statement to the FTC Chairman Jon Leibowitz, calling for zero regulation. This article discusses both sides of the heated debate. In response to the U.S. FTC's antitrust probe into Google, the search marketing organization SEMPO issues a statement to the FTC Chairman Jon Leibowitz, calling for zero regulation. This article discusses both sides of the heated debate. 0 Comments

SearchDay: Back To Roots Edition - May 18, 2011

searchday

SearchDay used to be the name of our SEW email newsletter - now renamed SEW Daily. However, SearchDay originally began life as a daily blog post linking to discussions around the web. Today we bring that tradition back to Search Engine Watch. SearchDay used to be the name of our SEW email newsletter - now renamed SEW Daily. However, SearchDay originally began life as a daily blog post linking to discussions around the web. Today we bring that tradition back to Search Engine Watch. 0 Comments

Online Advertising: The End of Cookies?

Regardless of how we track, it's what we do with the data that is the main issue. Privacy concerns aren't going away, so it's our responsibility as marketers to use the data we gather responsibly. Regardless of how we track, it's what we do with the data that is the main issue. Privacy concerns aren't going away, so it's our responsibility as marketers to use the data we gather responsibly. 0 Comments

Good Riddance, 2009

Let's face it, 2009 was a pretty awful year. And not just the world of advertising. But there are signs of hope as we head toward 2010. Let's face it, 2009 was a pretty awful year. And not just the world of advertising. But there are signs of hope as we head toward 2010. 0 Comments