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New robots.txt Tester Launches in Google Webmaster Tools

Google Webmaster Tools Robots.txt Tester

The robots.txt testing tool in Google Webmaster Tools has just received an update to highlight errors causing Google not to crawl pages on your website, let you edit your file, test if URLs are blocked, and also view older robots.txt file versions. It highlights errors disallowing Google from crawling pages, lets you edit your file, tests if URLs are blocked, and lets you view older file versions. 0 Comments

Yandex Keyword Data Now '(Not Provided)'

Yandex Logo

Yandex has made the move to encrypted search. The Russian search engine has begun encrypting 100 percent of searches done through Yandex, meaning webmasters with traffic from Yandex, will now see "(not set)" or "(not provided)" in their analytics. Yandex announced it is encrypting 100 percent of its searches, resulting in "(not set)" or "(not provided)" being returned in analytics. 0 Comments

Fetch as Google Adds Page Rendering

Fetch as Google Rendering

Google has added to the Fetch as Google tool in Webmaster Tools, allowing webmasters to render their webpage as Googlebot sees it and address any issues. You can Fetch and Render for Desktop, Mobile: Smartphone, Mobile: XHTML/WML or Mobile: cHTML. Google has added to the Fetch as Google tool in Webmaster Tools, allowing webmasters to render their webpage as Googlebot sees it and address any issues. You can Fetch and Render for Desktop, Mobile: Smartphone, Mobile: XHTML/WML or Mobile: cHTML. 0 Comments

PostJoint Google Penalty Fallout Continues

PostJoint Confirmation

PostJoint has reconfirmed their penalty in Google. The penalty was for unnatural inbound links, which seems to be Google's stock penalty for blog networks. It was not a new business model violations penalty, as has been reported elsewhere. PostJoint has reconfirmed their penalty in Google. The penalty was for unnatural inbound links, which seems to be Google's stock penalty for blog networks. It was not a new business model violations penalty, as has been reported elsewhere. 0 Comments

Google Starts Penalizing Sites for Rich Snippet Spam

Google Penalty

Google is going after websites that misuse structured data markup. The new penalty affects websites that violate Google's rich snippets guidelines, such as including authorship on home pages and reviews on pages where there are no reviews. Google is going after websites that misuse structured data markup. The new penalty affects websites that violate Google's rich snippets guidelines, such as including authorship on home pages and reviews on pages where there are no reviews. 0 Comments

Google Webmaster Tools Now Highlights Security Issues

Google Webmaster Tools Security Issues

A new section within Webmaster Tools offers a portal for "Security Issues" to alert webmasters when they have a security issue or evidence that a site has been hacked, as well as give more detailed information on the nature of the issue. A new section within Webmaster Tools offers a portal for "Security Issues" to alert webmasters when they have a security issue or evidence that a site has been hacked, as well as give more detailed information on the nature of the issue. 0 Comments

Google Webmaster Tools Give Users More Link Data

google-webmaster-tools-icon

Google has announced a change to the way Google Webmaster Tools serves backlinks to users. Now, instead of getting a huge list of backlinks in alphabetical order, they are giving a better representation of all the backlinks. Google has announced a change to the way Google Webmaster Tools serves backlinks to users. Now, instead of getting a huge list of backlinks in alphabetical order, they are giving a better representation of all the backlinks. 0 Comments

The Many Shades of Google’s Link Disavow Tool

matt-cutts-speaking-at-pubcon-2012

The disavow tool is a very valuable tool to webmasters who need more control over off-site issues affecting their search rankings, but it isn't the game changer some people are making it out to be. In fact, it could be harmful in the wrong hands. The disavow tool is a very valuable tool to webmasters who need more control over off-site issues affecting their search rankings, but it isn't the game changer some people are making it out to be. In fact, it could be harmful in the wrong hands. 0 Comments

Hit by Google Penguin? An In-House SEO Crisis Management Plan

panda-penguin-matt-cutts

What can in-house SEOs do if/when Google’s algorithm updates, such as Penguin, hit your website hard? Besides avoiding SEO shortcuts to get your site top rankings on search engines, having a plan of action and creating a long-term plan can help. What can in-house SEOs do if/when Google’s algorithm updates, such as Penguin, hit your website hard? Besides avoiding SEO shortcuts to get your site top rankings on search engines, having a plan of action and creating a long-term plan can help. 0 Comments

Google’s Encrypted Search Data: A Cure for Vision Loss?

Share of Total Visits indexed to sample

Brands that wean themselves off query data will be well positioned to forge ahead. The proactive solution is to build a comprehensive profile of the “Secured User”, to gain a better understanding of the faces who will be absent from the crowd. Brands that wean themselves off query data will be well positioned to forge ahead. The proactive solution is to build a comprehensive profile of the “Secured User”, to gain a better understanding of the faces who will be absent from the crowd. 0 Comments

Old Black Hat SEO Tricks Still Work

This article is all about unethical SEO. Hopefully you don't have any practical use for it. Search Engine Watch assumes no responsibility when you end up being banned from Google! This article is all about unethical SEO. Hopefully you don't have any practical use for it. Search Engine Watch assumes no responsibility when you end up being banned from Google! 0 Comments

How Monitoring Tools Aid in Link Building

Ranking monitoring definitely isn't dead. A look at drawbacks of available data, why you should monitor rankings and inlinks, which tools to use, and how to use those tools. Ranking monitoring definitely isn't dead. A look at drawbacks of available data, why you should monitor rankings and inlinks, which tools to use, and how to use those tools. 0 Comments