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2013 Web Analytics Year in Review

70-plus Google Analytics Launches

Google Analytics changes included several improvements to the user interface, the introduction of several real-time reports, new APIs and a plethora of reports to help you understand visitor behavior through new segments and acquisition reports. Google Analytics changes included several improvements to the user interface, the introduction of several real-time reports, new APIs and a plethora of reports to help you understand visitor behavior through new segments and acquisition reports. 0 Comments

How Display Campaigns Are Becoming Enhanced

Google Display Network Logo

Display campaigns haven't been enhanced in quite the same way as search. It's harder to converge devices around display, because of the differences in capabilities. However, some sexy new features are making their way into your accounts. Display campaigns haven't been enhanced in quite the same way as search. It's harder to converge devices around display, because of the differences in capabilities. However, some sexy new features are making their way into your accounts. 0 Comments

5 Tips for Handling (Not Provided) Data

not-provided-percentage-of-total-organic-search

(Not Provided) accounts for almost 40 percent of referring traffic data – and this will continue trending up until the majority of organic referrer data (search terms) will completely disappear. Here’s how to handle the growing lack of organic data. (Not Provided) accounts for almost 40 percent of referring traffic data – and this will continue trending up until the majority of organic referrer data (search terms) will completely disappear. Here’s how to handle the growing lack of organic data. 0 Comments

A Minty Fresh List of Google Winners & Losers Is Out, But Please Don’t Panic

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SearchMetrics is back and has provided a ready to digest list of search visibility winners, and a ready-to-panic-over list of losers. Rather than panic, look at your analytics, data, and trends, and make informed decisions, not knee-jerk reactions. SearchMetrics is back and has provided a ready to digest list of search visibility winners, and a ready-to-panic-over list of losers. Rather than panic, look at your analytics, data, and trends, and make informed decisions, not knee-jerk reactions. 0 Comments

Twitter & Bing Renew Deal, Tweet Their BFF Status Together

twitter-bing-bigger-better

Bing has confirmed they have extended their deal with Twitter, as revealed yesterday on Twitter. Bing Director Stefan Weitz told Search Engine Watch, "we are excited enough about the value of the data they have to be willing to extend the deal." Bing has confirmed they have extended their deal with Twitter, as revealed yesterday on Twitter. Bing Director Stefan Weitz told Search Engine Watch, "we are excited enough about the value of the data they have to be willing to extend the deal." 0 Comments