Articles on George Orwell

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All Google Display Network Conversions are NOT Created Equal

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The temptation to lower your maximum cost-per-click can be too powerful to resist at times, but don't be fooled by lower max CPC! By lowering that price, you’re lowering the quality of your placements and, in turn, the quality of your conversions. The temptation to lower your maximum cost-per-click can be too powerful to resist at times, but don't be fooled by lower max CPC! By lowering that price, you’re lowering the quality of your placements and, in turn, the quality of your conversions. 0 Comments

Bing Will Be the Default Search Engine on Kindle Fire

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Continuing their aggressive positioning to get people to try Bing, Microsoft and Amazon have partnered up to make Bing the default search option on the Kindle Fire. Bing will be the default engine for the Silk Web browser on the new Kindle line. Continuing their aggressive positioning to get people to try Bing, Microsoft and Amazon have partnered up to make Bing the default search option on the Kindle Fire. Bing will be the default engine for the Silk Web browser on the new Kindle line. 0 Comments