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Ford Retains Confidence in Facebook Ads as GM Quits

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Automaker tells ClickZ it will continue advertising on the social site. While General Motors may halt Facebook advertising, according to a Wall Street Journal story today, Ford has a different attitude toward paid promotions on the social site. Automaker tells ClickZ it will continue advertising on the social site. While General Motors may halt Facebook advertising, according to a Wall Street Journal story today, Ford has a different attitude toward paid promotions on the social site. 0 Comments

Forget Smart Tags; TopText Is Doing What You Feared

Bad press got Microsoft to recently abandon plans for "Smart Tags" that turned words on web pages into hyperlinks that it or others could control. However, another company's system to do this, called TopText, is live, growing in popularity, and has some site owners up in arms. Bad press got Microsoft to recently abandon plans for "Smart Tags" that turned words on web pages into hyperlinks that it or others could control. However, another company's system to do this, called TopText, is live, growing in popularity, and has some site owners up in arms. 0 Comments