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6 Objectives When Creating New Content Assets

Goal Post

What is all of this content you're creating supposed to do? Content should be strategic and aimed at a specific use-case. Here are six objectives to push for to help you see value from the content you're creating. What is all of this content you're creating supposed to do? Content should be strategic and aimed at a specific use-case. Here are six objectives to push for to help you see value from the content you're creating. 0 Comments

Google Torches Yet Another 'Undetectable' Link Network

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The target this time was Backlinks.com. The takedown was announced by Google's Matt Cutts on Twitter, where he cited a line from their marketing pitch where they said their paid links were undetectable by search engine bots. The target this time was Backlinks.com. The takedown was announced by Google's Matt Cutts on Twitter, where he cited a line from their marketing pitch where they said their paid links were undetectable by search engine bots. 0 Comments

Did Anglo Rank Link Network Get Websites Penalized by Google? Short Answer: YES

Anglo Rank

Despite promises no websites would be hurt, several people have reported receiving link penalties in the last few days in their Google Webmaster Tools console, well after Anglo Rank originally said they were unaffected by a public outing by Google. Despite promises no websites would be hurt, several people have reported receiving link penalties in the last few days in their Google Webmaster Tools console, well after Anglo Rank originally said they were unaffected by a public outing by Google. 0 Comments

How Will Voice Search Change SEO for Local Stores & Global Enterprises?

Speak now

Voice search can be more convenient, quicker, and it continues to gain popularity worldwide. Marketers must adapt new search strategies to optimize for local search, large brands or global enterprises, and conversational or long-tail queries. Voice search can be more convenient, quicker, and it continues to gain popularity worldwide. Marketers must adapt new search strategies to optimize for local search, large brands or global enterprises, and conversational or long-tail queries. 0 Comments

Free WordPress Plugins: Respect the Author

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While frustrations due to unresolved technical support issues are understandable, when asking for support on a free plugin, please consider the author and their time. They aren't just twiddling their thumbs waiting for support requests. While frustrations due to unresolved technical support issues are understandable, when asking for support on a free plugin, please consider the author and their time. They aren't just twiddling their thumbs waiting for support requests. 0 Comments

3 Steps to Creative Competitive Content Gap Analysis

jumping-the-gap

What better place to look for content ideas than at competitors? Competitive content gap analysis is about generating the types of content that fulfills your intended user's needs but also satisfies the metrics that search engines are looking for. What better place to look for content ideas than at competitors? Competitive content gap analysis is about generating the types of content that fulfills your intended user's needs but also satisfies the metrics that search engines are looking for. 0 Comments

7 Content Strategy Tips to Construct Awesome Product Pages & Boost Sales

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Rather than starting a blog, which is often bypassed entirely by users, you should take a more integrated approach to developing fresh content on your website and include it on product pages, where it will have the greatest impact to your revenue. Rather than starting a blog, which is often bypassed entirely by users, you should take a more integrated approach to developing fresh content on your website and include it on product pages, where it will have the greatest impact to your revenue. 0 Comments

Largest Snowflake Ever Observed in Google Doodle

largest-snowflake-ever-google-doodle

The largest snowflake ever observed in the world supposedly appeared 125 years ago today in Fort Keogh, Montana. A Google Doodle today prominently features a giant snowflake and leads searchers to discover more about this Guinness World record. The largest snowflake ever observed in the world supposedly appeared 125 years ago today in Fort Keogh, Montana. A Google Doodle today prominently features a giant snowflake and leads searchers to discover more about this Guinness World record. 0 Comments

Google-Mozilla Firefox Search Deal Expires, Partnership Status Uncertain

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Mozilla's search partnership with Google expired at the end of November, but neither company has indicated a renewal. The Firefox search deal historically accounted for more than 80 percent of Mozilla's revenue and was worth $121 million last year. Mozilla's search partnership with Google expired at the end of November, but neither company has indicated a renewal. The Firefox search deal historically accounted for more than 80 percent of Mozilla's revenue and was worth $121 million last year. 0 Comments

Mobile Apps for Link Development

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Developing a mobile application (app) is a great way to build brand exposure and links at the same time. The key is marketing and getting people to link to the app page on your site. Learn how to use mobile apps for link building and brand exposure. Developing a mobile application (app) is a great way to build brand exposure and links at the same time. The key is marketing and getting people to link to the app page on your site. Learn how to use mobile apps for link building and brand exposure. 0 Comments

The 5 Keys to Conversion Rate Optimization

five-keys

One of the quickest ways to improve ROI from search campaigns is to improve conversion rates from current traffic for organic and paid landing pages. Even a 0.5-1 percent increase can have dramatic results in the overall health of a company. One of the quickest ways to improve ROI from search campaigns is to improve conversion rates from current traffic for organic and paid landing pages. Even a 0.5-1 percent increase can have dramatic results in the overall health of a company. 0 Comments

Google's Photovine Goes Live

Photovine Logo

Photovine, a Google project that's been rumored for several weeks, has officially gone live. Once a mystery project, we now know Photovine is a social image-sharing app for smartphones. Photovine, a Google project that's been rumored for several weeks, has officially gone live. Once a mystery project, we now know Photovine is a social image-sharing app for smartphones. 0 Comments

Diversifying Your SEO

Imagine your site as you would your investment portfolio. Spreading your assets evenly is extremely important to long-term growth. Imagine your site as you would your investment portfolio. Spreading your assets evenly is extremely important to long-term growth. 0 Comments

On Page vs. Off Page SEO

SEO Wars. Links vs. title and meta tag teams to deliver a championship Web site Page Rank. SEO Wars. Links vs. title and meta tag teams to deliver a championship Web site Page Rank. 0 Comments