Articles on demographic data

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2014 AdWords Wishlist

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Enhanced campaigns, image extensions, third party reviews... Fantastic features that have improved performance for search marketers. But we always want more, don't we? What do we hope that 2014 will bring from Google to make us really happy? Enhanced campaigns, image extensions, third party reviews... Fantastic features that have improved performance for search marketers. But we always want more, don't we? What do we hope that 2014 will bring from Google to make us really happy? 0 Comments

Understanding Seasonality in Search

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A good analytical organic search tactician should do their homework in year-over-year by month analysis and not simply in month-over month ongoing review. It is only over a long run of time (yearly) that we can assess for true success. A good analytical organic search tactician should do their homework in year-over-year by month analysis and not simply in month-over month ongoing review. It is only over a long run of time (yearly) that we can assess for true success. 0 Comments

Give a Little, Get a Lot: How Superstar SEOs Use Content to Outshine Their Peers

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Analysis from Conductor reveals several strategies that superstar SEOs use to achieve success. Learn how Superstar SEOs approach content in today’s post-Panda/Penguin/Hummingbird quality content landscape and more. Analysis from Conductor reveals several strategies that superstar SEOs use to achieve success. Learn how Superstar SEOs approach content in today’s post-Panda/Penguin/Hummingbird quality content landscape and more. 0 Comments

New Google Ad Planner Will Exclude Domains Outside Google Network

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Users are not impressed with Google’s announced Ad Planner changes. As of September 5, Google will no longer allow users to research domains or ad placements outside of what will become known as the Google Display Network Ad Planner. Users are not impressed with Google’s announced Ad Planner changes. As of September 5, Google will no longer allow users to research domains or ad placements outside of what will become known as the Google Display Network Ad Planner. 0 Comments

Organic vs. Paid Search Results: Organic Wins 94% of Time

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Search engine users overwhelmingly click on organic results on Google and Bing by a margin of 94 percent to 6 percent. That’s according to new research based on a sample of 28 million UK citizens and 1.4 billion searches conducted in June 2011. Search engine users overwhelmingly click on organic results on Google and Bing by a margin of 94 percent to 6 percent. That’s according to new research based on a sample of 28 million UK citizens and 1.4 billion searches conducted in June 2011. 0 Comments