Articles on decision making

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Video Helps Persuade 73% of People to Buy a Product or Service [Survey]

The Power of Video for Small Business

New Animoto survey data shows that video has a positive impact on online purchase decisions and drives brand engagement. Respondents also share what types of videos they want to see more of across industries, products, and services. New Animoto survey data shows that video has a positive impact on online purchase decisions and drives brand engagement. Respondents also share what types of videos they want to see more of across industries, products, and services. 0 Comments

Emotional Motivators in Landing Page Optimization

Visitors will arrive at your Web site with their own needs, perspectives, and emotions. Because you don't know much about them individually, here's how you can influence them with the design of your site. Visitors will arrive at your Web site with their own needs, perspectives, and emotions. Because you don't know much about them individually, here's how you can influence them with the design of your site. 0 Comments