Articles on decision makers

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7 Steps to Measure SEO Like Paid Search

organic-rankings-traffic-revenue-profit

Decision makers understand the ROI of paid search, so why don't we think of measuring SEO in the same way? Once you've defined your business goals, SEO goals, and KPIs, this process will provide more measurable results – and a bigger budget. Decision makers understand the ROI of paid search, so why don't we think of measuring SEO in the same way? Once you've defined your business goals, SEO goals, and KPIs, this process will provide more measurable results – and a bigger budget. 0 Comments

5 Steps to Strategically Managing Your SEO Provider

Strategy

A bad SEO agency experience can often be avoided by being a smart, organized, and efficient SEO client. Specifically, there are 5 steps you can take to manage the relations you have with your SEO provider, and protect your investment and rankings. A bad SEO agency experience can often be avoided by being a smart, organized, and efficient SEO client. Specifically, there are 5 steps you can take to manage the relations you have with your SEO provider, and protect your investment and rankings. 0 Comments