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Korea’s FTC Acquits Google of Antitrust Charges

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The Korean FTC stated Google was not demonstrating an unfair advantage by preloading its search engine on Android mobile phones. While this is one small battle won by Google, it still has its hands full with an ongoing antitrust battle in Europe. The Korean FTC stated Google was not demonstrating an unfair advantage by preloading its search engine on Android mobile phones. While this is one small battle won by Google, it still has its hands full with an ongoing antitrust battle in Europe. 0 Comments

Yahoo-Bing Integration Complete Everywhere but Korea

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Yahoo has finished transitioning to a Bing back-end in every country except Korea (where Bing will take over by the end of the year). The near completion of the global transition should signal improved profitability for both Bing and Yahoo. Yahoo has finished transitioning to a Bing back-end in every country except Korea (where Bing will take over by the end of the year). The near completion of the global transition should signal improved profitability for both Bing and Yahoo. 0 Comments

S. Korea FTC Raids Google Over Android Practices

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Korean officials raided Google's Seoul offices on September 6 to investigate claims that the company is engaged in anticompetitive practices with their Android operating system. This is the second raid of Google’s Seoul offices in six months. Korean officials raided Google's Seoul offices on September 6 to investigate claims that the company is engaged in anticompetitive practices with their Android operating system. This is the second raid of Google’s Seoul offices in six months. 0 Comments

A Starter’s Guide to Search in Korea

Korea Search Market Share

Examining what South Korea’s top search engines Naver and Daum offer. Also: an overview of one of the few search markets where Google isn’t a major player, and tips for marketers planning a paid search campaign in Korea. Examining what South Korea’s top search engines Naver and Daum offer. Also: an overview of one of the few search markets where Google isn’t a major player, and tips for marketers planning a paid search campaign in Korea. 0 Comments

Search in Asia: Insights for International SEMs

Mobile search has gone mainstream in the Asia Pacific region. Also, a look at how consumers use search during the purchase process, plus SEM strategies for the top search engines, by country. Mobile search has gone mainstream in the Asia Pacific region. Also, a look at how consumers use search during the purchase process, plus SEM strategies for the top search engines, by country. 0 Comments

Search Around the World: South Korea

South Koreans have a big appetite for search, social media, and user-generated content. To prosper in this tough market, you must learn how their citizens search and use these search marketing best practices. South Koreans have a big appetite for search, social media, and user-generated content. To prosper in this tough market, you must learn how their citizens search and use these search marketing best practices. 0 Comments

Coping with Convergence: Local Search Meets Mobile and WiFi, Part 1

While many industry and internet specialists agree that a genuine convergence between technology and content for mobile has been achieved, many questions still remain on what exactly are the opportunities for local merchants and search marketers. Is now the time for search marketers to enter mobile and bring their clients with them? While many industry and internet specialists agree that a genuine convergence between technology and content for mobile has been achieved, many questions still remain on what exactly are the opportunities for local merchants and search marketers. Is now the time for search marketers to enter mobile and bring their clients with them? 0 Comments

A Closer Look at Google OneBox Results

A Q & A with Google Product Marketing Director Debbie Jaffe wraps up our four-part series on the special information sections creeping into general search results. A Q & A with Google Product Marketing Director Debbie Jaffe wraps up our four-part series on the special information sections creeping into general search results. 0 Comments