Articles on data sets

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The Pros and Cons of Big Data Democratization

Liberal Conservative Road Signs

Challenges surrounding data democratization abound. Business leaders need to carefully weigh these arguments for and against conservative and liberal data democratization to determine which approach benefits their organization the most. Challenges surrounding data democratization abound. Business leaders need to carefully weigh these arguments for and against conservative and liberal data democratization to determine which approach benefits their organization the most. 0 Comments

Google Analytics Streamlines Goals

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The Google Analytics team announced a new, more streamlined way to measure your goals. From the visual layout of the interface, to setting up new goals and all the way through to reporting, working with your analytics goals has changed. The Google Analytics team announced a new, more streamlined way to measure your goals. From the visual layout of the interface, to setting up new goals and all the way through to reporting, working with your analytics goals has changed. 0 Comments

A Preview of Bing Ads' Keyword Distribution Graph

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The Bing Ads Keyword Distribution Graph takes data filtering and slicing to a new and visual level. It lets you identify low or high performing keywords, obtain subtotals by segments quickly, and more. Here's some of what PPC marketers can expect. The Bing Ads Keyword Distribution Graph takes data filtering and slicing to a new and visual level. It lets you identify low or high performing keywords, obtain subtotals by segments quickly, and more. Here's some of what PPC marketers can expect. 0 Comments

How to Quickly Identify Duplicate Content With a Site Crawl

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This article is a simple breakdown of how to go about using a SEO site crawler to quickly identify duplicate content. Screaming Frog is definitely one of the most popular/powerful scrapers and it is the spider of choice for this tutorial. This article is a simple breakdown of how to go about using a SEO site crawler to quickly identify duplicate content. Screaming Frog is definitely one of the most popular/powerful scrapers and it is the spider of choice for this tutorial. 0 Comments

Factual: The B2B Demographic Research Artist’s New Best Friend

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Factual’s data platform is a fundamental part of the process of targeting contextual ads to businesses on Facebook and LinkedIn. Additionally, it offers identifying lists upon lists of organizations, businesses, associations, schools, and more. Factual’s data platform is a fundamental part of the process of targeting contextual ads to businesses on Facebook and LinkedIn. Additionally, it offers identifying lists upon lists of organizations, businesses, associations, schools, and more. 0 Comments

BrightEdge Sharpen Competitive SEO Tactics with comScore Data

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BrightEdge, an SEO software platform which prides itself on having an open technology platform has teamed up with comScore to bring panel-based competitive data to it's SEO tool set. BrightEdge, an SEO software platform which prides itself on having an open technology platform has teamed up with comScore to bring panel-based competitive data to it's SEO tool set. 0 Comments