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Google's "DDP" Ad Targeting Service on the Way

Google Neal Mohan

Google's powerful ad network may be in for another rush of expansion thanks to a service known to Google insiders as "DDP." DDP is speculated to work as an ad targeting service that helps advertisers find niche audiences. Google's powerful ad network may be in for another rush of expansion thanks to a service known to Google insiders as "DDP." DDP is speculated to work as an ad targeting service that helps advertisers find niche audiences. 0 Comments