Articles on credibility

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Will Google Punish a Guest Posting Strategy Due to Unnatural Link Patterns?

The Missing Link

After dropping in Google's SERPs due to an algorithmic change, pursuing guest posting opportunities may look like an attractive option to recover search rankings. So is writing posts for other sites still an effective way to build credible links? After dropping in Google's SERPs due to an algorithmic change, pursuing guest posting opportunities may look like an attractive option to recover search rankings. So is writing posts for other sites still an effective way to build credible links? 0 Comments

Brag & Sell? Can You Increase Your Market Share by Bragging?

diagram-credibility-perceived-value-risk-reduction

If you use your website to attract customers or clients who have never met you, your website isn’t a brochure/business card, it’s your salesperson. You must be able to sell yourself virtually. So where exactly does “bragging” overlap with selling? If you use your website to attract customers or clients who have never met you, your website isn’t a brochure/business card, it’s your salesperson. You must be able to sell yourself virtually. So where exactly does “bragging” overlap with selling? 0 Comments