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Make Content Marketing Work: 3 Tips to Activate Your Top Influencers

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Creating content you think is useful and relevant isn’t enough to make your content marketing program work. You need the energy and influence of the 1 percent of your audience capable of driving discovery of your content through the social filters. Creating content you think is useful and relevant isn’t enough to make your content marketing program work. You need the energy and influence of the 1 percent of your audience capable of driving discovery of your content through the social filters. 0 Comments

Excite Enlarging Index, Partnered With LookSmart

In August, Excite began the first phase of an ambitious plan to enlarge its search index to 250 million web pages and improve the relevancy of its search results. The search engine also debuted new LookSmart-powered directory listings. In August, Excite began the first phase of an ambitious plan to enlarge its search index to 250 million web pages and improve the relevancy of its search results. The search engine also debuted new LookSmart-powered directory listings. 0 Comments