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Super Bowl Advertisers Can Learn Lessons from Social Video Trends

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Social video trends can teach Super Bowl advertisers five things: the need to create content worth sharing, build bottom-up brand engagement, optimize content, embrace mobile and tablet campaigns, and measure before and after the big game. Social video trends can teach Super Bowl advertisers five things: the need to create content worth sharing, build bottom-up brand engagement, optimize content, embrace mobile and tablet campaigns, and measure before and after the big game. 0 Comments

SearchDay | Consumers Head Online for Local Business Information

Today's search engine marketing news and opinion: Consumers Head Online for Local Business Information; Team Work Has More Rewards Than a Group Effort; Evaluating Second Tier PPC Search Engines; and more. Today's search engine marketing news and opinion: Consumers Head Online for Local Business Information; Team Work Has More Rewards Than a Group Effort; Evaluating Second Tier PPC Search Engines; and more. 0 Comments