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Is Negative SEO a Fairly Easy Practice?

The Missing Link

Given that any decision about the credibility of linking signals that is left up to a machine can't be correct 100 percent of the time, can we know the extent to which incorrect link evaluations occur, and the extent to which negative SEO works? Given that any decision about the credibility of linking signals that is left up to a machine can't be correct 100 percent of the time, can we know the extent to which incorrect link evaluations occur, and the extent to which negative SEO works? 0 Comments

How to Prepare & Submit a Digital Marketing Conference Proposal

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Speaking at a digital marketing conference is a great way to build your name, forge new relationships, and advance your career. Here are some top tips to keep in mind to help your speaking proposal submission stand out from the crowd. Speaking at a digital marketing conference is a great way to build your name, forge new relationships, and advance your career. Here are some top tips to keep in mind to help your speaking proposal submission stand out from the crowd. 0 Comments

6 Reasons You Should Use Market Surveys in Link Building Campaigns

survey-image

An in-depth market survey on behalf of your client can be a rich source of original material that brings you many content ideas and multiple business benefits to boot. Here are six benefits that should tempt you to try surveys with your clients. An in-depth market survey on behalf of your client can be a rich source of original material that brings you many content ideas and multiple business benefits to boot. Here are six benefits that should tempt you to try surveys with your clients. 0 Comments

Video Marketing to the T: Types, Tips & Trends

video-is-global

Research indicates that web pages with video stand a 50 percent better chance than text pages alone of showing up on the first page of Google search results. Here are eight types of video you should consider for marketing, plus tips and trends. Research indicates that web pages with video stand a 50 percent better chance than text pages alone of showing up on the first page of Google search results. Here are eight types of video you should consider for marketing, plus tips and trends. 0 Comments

New Benchmarks Study Shows 5 Key SEO Findings

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MarketingSherpa, an SEO research firm that publishes an annual benchmark report, has released its 2012 edition. Key findings this year revolve around content creation, developing an SEO strategy, and the lack of local business listing tactics. MarketingSherpa, an SEO research firm that publishes an annual benchmark report, has released its 2012 edition. Key findings this year revolve around content creation, developing an SEO strategy, and the lack of local business listing tactics. 0 Comments

Even In-House SEO Superheroes Need Tools

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In-house SEOs need agile tools and adaptability to meet the demanding marketplace and expectations set forth by company executives. Look at the available solutions, so when the time comes you’re ready to convince the company why you need it. In-house SEOs need agile tools and adaptability to meet the demanding marketplace and expectations set forth by company executives. Look at the available solutions, so when the time comes you’re ready to convince the company why you need it. 0 Comments

How to Avoid Hiring a Bad SEO

Do you know the tell tale signs of an inept search engine optimizer or SEO company trying to pull a fast one? If not, here's how to separate the wheat from the chaff. Do you know the tell tale signs of an inept search engine optimizer or SEO company trying to pull a fast one? If not, here's how to separate the wheat from the chaff. 0 Comments

Managing Search Marketing Campaigns

While search engine paid placement campaigns can be immensely profitable, effective bid management can be time-consuming and can quickly become a drawn out game of chess, or tug of war, depending on your rules of engagement. While search engine paid placement campaigns can be immensely profitable, effective bid management can be time-consuming and can quickly become a drawn out game of chess, or tug of war, depending on your rules of engagement. 0 Comments