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Searcher Personas: A Case for User-Centric SEO

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Today's SEO is about understanding the user and how they explore search queries. User-centricity is a must for successful SEO and persona building is an important step; Guillaume Bouchard offers guidance on the creation of searcher personas. Today's SEO is about understanding the user and how they explore search queries. User-centricity is a must for successful SEO and persona building is an important step; Guillaume Bouchard offers guidance on the creation of searcher personas. 0 Comments