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Phone Through Rate is new AdWords Ranking Factor

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Now advertisers can bid for calls made via any Google ad. The significant change is your bid-per-call will affect ad positions in AdWords which, in effect, means that advertisers can place bids on offline actions rather than on purely online actions. Now advertisers can bid for calls made via any Google ad. The significant change is your bid-per-call will affect ad positions in AdWords which, in effect, means that advertisers can place bids on offline actions rather than on purely online actions. 0 Comments