Articles on buying

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Domaining for Links

Collecting Domains

Whatever topic you need your future links for, you can acquire domains with a lot of authority links directed at it even before you need the link value. Once you need the link value, you already have a batch waiting to be used. Whatever topic you need your future links for, you can acquire domains with a lot of authority links directed at it even before you need the link value. Once you need the link value, you already have a batch waiting to be used. 0 Comments

Why Real-Time Bidding is Set to Become Huge

Real-Time Bidding Auction

What's all the fuss about real-time bidding? The speed and accuracy of the RTB model provides a massive opportunity to advertisers who may not have been able to spend their advertising budgets effectively with traditional display buying. What's all the fuss about real-time bidding? The speed and accuracy of the RTB model provides a massive opportunity to advertisers who may not have been able to spend their advertising budgets effectively with traditional display buying. 0 Comments

Don't Hire Yoda to Run Your Search Marketing

Yoda Fountain

Your goal as a marketer in high-stakes situations is to reduce the perceived risk of “worse.” To offer the best escape route to the fearful. One of the best ways to do this is to be the anti-Yoda, to offer fully the commitment-free concept of “try.” Your goal as a marketer in high-stakes situations is to reduce the perceived risk of “worse.” To offer the best escape route to the fearful. One of the best ways to do this is to be the anti-Yoda, to offer fully the commitment-free concept of “try.” 0 Comments

Top 5 Mistakes People Make Buying Paid Search Software

oops-mistake-sign

Do you expect paid search software to be a paid search manager? Are you looking to buy bid management software or going by a checklist? Is your taste too expensive? Do you not understand the setup process? Learn how you can avoid these mistakes. Do you expect paid search software to be a paid search manager? Are you looking to buy bid management software or going by a checklist? Is your taste too expensive? Do you not understand the setup process? Learn how you can avoid these mistakes. 0 Comments

Buying Links is Hard Work

Paid link building isn't as easy as it used to be because Google's paid link detection algorithms keep improving, and competitors are increasingly likely to report you. If the heart of your link building strategy is the development of natural organic links, why not start there? Paid link building isn't as easy as it used to be because Google's paid link detection algorithms keep improving, and competitors are increasingly likely to report you. If the heart of your link building strategy is the development of natural organic links, why not start there? 0 Comments

Ten Lessons From SES San Jose

Attending a Search Engine Strategies conference can be a great way to get your questions answered, if you have a go in with a plan. Attending a Search Engine Strategies conference can be a great way to get your questions answered, if you have a go in with a plan. 0 Comments

Google's Matt Cutts On Link Selling: Sites Might Not Pass Reputation; Buyers Might Get Targeted More

Google spam fighter Matt Cutts says selling links might not get a site banned, but it might prevent it from passing along reputation. Meanwhile, Google might crack down on those buying them -- which has one search marketer wondering if link purchaser Yahoo needs to lookout. Google spam fighter Matt Cutts says selling links might not get a site banned, but it might prevent it from passing along reputation. Meanwhile, Google might crack down on those buying them -- which has one search marketer wondering if link purchaser Yahoo needs to lookout. 0 Comments