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Video Ad Views Hit 26.9 Billion in January, SpotXchange Jumps to #1 Spot

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According to comScore, 183.8 million Americans watched 48.7 billion online content videos in January 2014, while the number of video ad views totaled 26.9 billion. The number of video ad views is up 195.6 percent compared to January 2013. According to comScore, 183.8 million Americans watched 48.7 billion online content videos in January 2014, while the number of video ad views totaled 26.9 billion. The number of video ad views is up 195.6 percent compared to January 2013. 0 Comments

Online Content Videos Break Record with 52 Billion Monthly Views

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Online content video views have exceeded 50 billion a month for the first time on record, as 188.2 million Americans watched 52.4 billion online content videos in December. Meanwhile, video ad views have tripled to 35.2 billion in the past year. Online content video views have exceeded 50 billion a month for the first time on record, as 188.2 million Americans watched 52.4 billion online content videos in December. Meanwhile, video ad views have tripled to 35.2 billion in the past year. 0 Comments

Video Ad Views Have More Than Doubled Since Last Year

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Americans watched 47.1 billion online content videos in November 2013, up from 40 billion in November 2012. Meanwhile, video ad views grew to 26.8 billion from 10.5 billion during the same period, according to comScore data. Americans watched 47.1 billion online content videos in November 2013, up from 40 billion in November 2012. Meanwhile, video ad views grew to 26.8 billion from 10.5 billion during the same period, according to comScore data. 0 Comments

Make Way for YouTube Partner Channels in Online Video Rankings

Make Way for Ducklings

The latest data from comScore showed that 189 million Americans, 87.1 percent of the U.S. Internet audience, watched 49.1 billion online content videos in October 2013, while the number of video ad views totaled 24.5 billion that month. The latest data from comScore showed that 189 million Americans, 87.1 percent of the U.S. Internet audience, watched 49.1 billion online content videos in October 2013, while the number of video ad views totaled 24.5 billion that month. 0 Comments

AOL Races Past Google to Becomes Top U.S. Video Ad Property

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In September 2013, 188.7 million Americans watched 46 billion online content videos, while the number of video ad views totaled 22.9 billion. AOL (fueled by its Adapt.tv acquisition) served the most video ads – 3.7 billion to Google's 3.2 billion. In September 2013, 188.7 million Americans watched 46 billion online content videos, while the number of video ad views totaled 22.9 billion. AOL (fueled by its Adapt.tv acquisition) served the most video ads – 3.7 billion to Google's 3.2 billion. 0 Comments

AOL Climbs into 2nd Place in Online Video Content Ranking with 71 Million Viewers

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In August, 188.5 million Americans watched 46.7 billion online content videos, while the number of video ad views totaled 22.8 billion, according to comScore. AOL has climbed into second place with 55.9 percent more viewers than it had a year ago. In August, 188.5 million Americans watched 46.7 billion online content videos, while the number of video ad views totaled 22.8 billion, according to comScore. AOL has climbed into second place with 55.9 percent more viewers than it had a year ago. 0 Comments

48 Billion Video Views, 19.6 Billion Ad Views in July

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According to comScore, 187 million Americans watched more than 48 billion online content videos in July. YouTube's U.S. audience swelled 6 percent to 168 million in July, while their ad impressions grew 3 percent to 3.4 billion. According to comScore, 187 million Americans watched more than 48 billion online content videos in July. YouTube's U.S. audience swelled 6 percent to 168 million in July, while their ad impressions grew 3 percent to 3.4 billion. 0 Comments

Video Ad Views Surge to Record 20 Billion in June

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In June, 183 million Americans watched more than 44 billion online content videos, while the number of video ad views surpassed 20 billion, comScore reports. YouTube also reveals which summer movie and music blockbusters video ads were viewed most. In June, 183 million Americans watched more than 44 billion online content videos, while the number of video ad views surpassed 20 billion, comScore reports. YouTube also reveals which summer movie and music blockbusters video ads were viewed most. 0 Comments

AOL Jumps to 3rd Place in Online Video Content Ranking

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According to new data from the comScore Video Metrix service, 182 million Americans watched nearly 41 billion online content videos in May 2013. That's up from 181.9 million Americans, who watched 38.8 billion online content videos in April 2013. According to new data from the comScore Video Metrix service, 182 million Americans watched nearly 41 billion online content videos in May 2013. That's up from 181.9 million Americans, who watched 38.8 billion online content videos in April 2013. 0 Comments

Video Ad Views Reach Another All-Time High: 13.2 Billion in April

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The comScore Video Metrix service has just released data that shows 181.9 million Americans watched 38.8 billion online content videos in April 2013, while the number of video ad views reached an all-time high of 13.2 billion. The comScore Video Metrix service has just released data that shows 181.9 million Americans watched 38.8 billion online content videos in April 2013, while the number of video ad views reached an all-time high of 13.2 billion. 0 Comments

Video Ad Views Hit All-Time High: 13 Billion

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The latest data from the comScore Video Metrix service shows that 182.5 million Americans watched 39.3 billion online content videos in March 2013, while the number of video ad views reached an all-time high at 13.2 billion that month. The latest data from the comScore Video Metrix service shows that 182.5 million Americans watched 39.3 billion online content videos in March 2013, while the number of video ad views reached an all-time high at 13.2 billion that month. 0 Comments

Does Latest comScore Data Indicate Online Video Viewing Is Moving Sideways?

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178 million Americans watched 33 billion online content videos in February, while the number of video ad views reached 9.9 billion, comScore reports. A rising tide is no longer lifting all the boats. There are winners and losers in the latest data. 178 million Americans watched 33 billion online content videos in February, while the number of video ad views reached 9.9 billion, comScore reports. A rising tide is no longer lifting all the boats. There are winners and losers in the latest data. 0 Comments

AdWords for Video Makes Reporting More Consistent, Goal-Oriented & Prettier

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AdWords for video now displays reach and frequency metrics in the campaign reporting interface, giving marketers and advertisers more insight into how many unique viewers have seen their ad and the average number of times they’ve seen it. AdWords for video now displays reach and frequency metrics in the campaign reporting interface, giving marketers and advertisers more insight into how many unique viewers have seen their ad and the average number of times they’ve seen it. 0 Comments

YouTube Investment in VEVO Would Strengthen its Top Position in Online Video Rankings

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VEVO is both the number three video content property by unique viewers and the top YouTube Partner Channel by unique viewers. So, VEVO is both a YouTube competitor and a YouTube Partner – a classic example of a “frenemy.” VEVO is both the number three video content property by unique viewers and the top YouTube Partner Channel by unique viewers. So, VEVO is both a YouTube competitor and a YouTube Partner – a classic example of a “frenemy.” 0 Comments

Maker Studios Takes Third Place in YouTube Partner Channels Ranking

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The latest data from comScore's Video Metrix service showed that 181 million U.S. Internet users watched more than 39 billion online content videos in September 2012, while video ad views totaled 9.4 billion, once again led by Google/YouTube. The latest data from comScore's Video Metrix service showed that 181 million U.S. Internet users watched more than 39 billion online content videos in September 2012, while video ad views totaled 9.4 billion, once again led by Google/YouTube. 0 Comments

comScore: Online Video Content Reaches Record 188 Million U.S. Viewers

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ComScore has released the latest data from its Video Metrix service, which shows that 188 million U.S. Internet users watched 37.7 billion online content videos in August 2012. That’s an all-time high. Video ad views that month totaled 9.5 billion. ComScore has released the latest data from its Video Metrix service, which shows that 188 million U.S. Internet users watched 37.7 billion online content videos in August 2012. That’s an all-time high. Video ad views that month totaled 9.5 billion. 0 Comments

YouTube & BrightRoll Leapfrog Past Hulu and Adap.tv in Video Ads

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This shake up in the video ad rankings comes during a period when video advertising was breaking records month after month. Americans viewed 11 billion video ads in June 2012 compared to 10 billion in May, and 9.5 billion in April. This shake up in the video ad rankings comes during a period when video advertising was breaking records month after month. Americans viewed 11 billion video ads in June 2012 compared to 10 billion in May, and 9.5 billion in April. 0 Comments

Video Ad Views Grow 117% Year Over Year

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180 million U.S. Internet users watched nearly 36.6 billion online content videos in May 2012, according to comScore Video Metrix data. Video ads saw another record-breaking month, surpassing the 10-billion mark for the first time on record. 180 million U.S. Internet users watched nearly 36.6 billion online content videos in May 2012, according to comScore Video Metrix data. Video ads saw another record-breaking month, surpassing the 10-billion mark for the first time on record. 0 Comments

Record 9.5 Billion Video Ads Were Viewed in April 2012

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181 million U.S. Internet users watched nearly 37 billion online content videos in April, comScore Video Metrix reported. Video ads saw another record-breaking month with nearly 9.5 billion views, representing 1 in 5 videos viewed online that month. 181 million U.S. Internet users watched nearly 37 billion online content videos in April, comScore Video Metrix reported. Video ads saw another record-breaking month with nearly 9.5 billion views, representing 1 in 5 videos viewed online that month. 0 Comments

Hulu Buries YouTube With 4x More Ad Views – Are Advertisers Afraid of YouTube?

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Hulu, which comScore ranked No. 9 in August for unique viewers, also ranked No. 1 with 996 million video ad impressions. But YouTube.com, which ranked No. 1 in August on unique viewers, wasn’t even ranked in the top 10 in video ad impressions. Hulu, which comScore ranked No. 9 in August for unique viewers, also ranked No. 1 with 996 million video ad impressions. But YouTube.com, which ranked No. 1 in August on unique viewers, wasn’t even ranked in the top 10 in video ad impressions. 0 Comments