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Two Links, Different Anchor Text, Same URL: Does it Matter to Google?

Matt Cutts

In his latest Webmaster Help video, Google's Distinguished Engineer Matt Cutts discusses what happens to the flow of PageRank when Google crawls a page and finds two links on a page pointing to the same target, but each uses unique anchor text. Google's Matt Cutts explains what happens to the flow of PageRank when two links on a page point to the same target URL, but each uses unique anchor text. 0 Comments

Dissecting Google Penguin 2.1: What Factors Mattered? [Study]

mathsight-penguin-2-1

SEO data platform MathSight used its reverse engineering process to give clues into what factors Penguin 2.1 was targeting. This data builds on research MathSight uncovered last year on Penguin 2.0, and expands on the idea that it's centered on low-quality content. SEO data platform MathSight used its reverse engineering process to give clues into what factors Penguin 2.1 was targeting. This data builds on research MathSight uncovered last year on Penguin 2.0, and expands on the idea that it's centered on low-quality content. 0 Comments

Review of Qwaya's Self Service Facebook Advertising Tool

facebook-targeting-expecting-males

With over 850 million users, businesses and web entrepreneurs are flocking to Facebook to acquire a social following of their own. However, until this week, Facebook did not have a good self service tool for managing advertising on their site. With over 850 million users, businesses and web entrepreneurs are flocking to Facebook to acquire a social following of their own. However, until this week, Facebook did not have a good self service tool for managing advertising on their site. 0 Comments