Articles on bloggers

RSS

Bad Link-Building You Should Be Doing

bad-links-coverl

In a lot of cases, links from methods that many would consider bad are not just part of a natural profile but can actually drive traffic and PageRank. In a lot of cases, links from methods that many would consider bad are not just part of a natural profile but can actually drive traffic and PageRank. 0 Comments

PostJoint Google Penalty Fallout Continues

PostJoint Confirmation

PostJoint has reconfirmed their penalty in Google. The penalty was for unnatural inbound links, which seems to be Google's stock penalty for blog networks. It was not a new business model violations penalty, as has been reported elsewhere. PostJoint has reconfirmed their penalty in Google. The penalty was for unnatural inbound links, which seems to be Google's stock penalty for blog networks. It was not a new business model violations penalty, as has been reported elsewhere. 0 Comments

How to Create Your Own Awards Show & Come Out an SEO Winner

Stephen Colbert Awards

Executing an industry awards program will earn high-quality links and a whole lot more. Here's a case study in how one awards show generated a ton of traffic, created strong engagement signals, and increased brand awareness and goodwill. Executing an industry awards program will earn high-quality links and a whole lot more. Here's a case study in how one awards show generated a ton of traffic, created strong engagement signals, and increased brand awareness and goodwill. 0 Comments

Link Network Buzzea Calls Google Penalty 'Abusive'

Buzzea Google

It's been a few weeks since Google's Matt Cutts publicly announced the demise of the link networks (remember Backlinks.com and Anglo Rank?). But Cutts revealed via Twitter the latest recipient of a penalty is French link network Buzzea. It's been a few weeks since Google's Matt Cutts publicly announced the demise of the link networks (remember Backlinks.com and Anglo Rank?). But Cutts revealed via Twitter the latest recipient of a penalty is French link network Buzzea. 0 Comments

Guest Blogging vs. Guest Posting – Imagine A World Without Links

guest-badge

For months, debate has raged about the merits of guest posting, the relationship between content and links, backlinks, publishers and signature links, guest posting, and comments. It's time to shed a little clarity on the subject in a simple format. For months, debate has raged about the merits of guest posting, the relationship between content and links, backlinks, publishers and signature links, guest posting, and comments. It's time to shed a little clarity on the subject in a simple format. 0 Comments

Putting a Spring in Your Marketing Step

Spring Fever

Your brand is as organic as the seasons. With proper care and attention, it will bloom and grow to be larger and stronger than ever. But it may not do so well left to its own devices without proper care and maintenance. Don't let that happen. Your brand is as organic as the seasons. With proper care and attention, it will bloom and grow to be larger and stronger than ever. But it may not do so well left to its own devices without proper care and maintenance. Don't let that happen. 0 Comments

Bloggers: Making Spammers by Avoiding Spam?

spam-spam-spam

It’s easy to discount guest posting as a legitimate practice because of the scammers trying to manipulate the SERPs. This doesn’t mean all guest posting is bad though. Posts must be judged case by case. Yes, this takes time, but it’s worth it. It’s easy to discount guest posting as a legitimate practice because of the scammers trying to manipulate the SERPs. This doesn’t mean all guest posting is bad though. Posts must be judged case by case. Yes, this takes time, but it’s worth it. 0 Comments

New InboundWriter Feature Helps Google AdSense Publishers Optimize to CPC

inbound-writer-strategy

A new InboundWriter feature factors CPC into keyword scoring, helping bloggers/publishers with AdSense optimize their content not only for search engines, but for monetization. Two new tweaks to the WordPress plugin should help save time, as well. A new InboundWriter feature factors CPC into keyword scoring, helping bloggers/publishers with AdSense optimize their content not only for search engines, but for monetization. Two new tweaks to the WordPress plugin should help save time, as well. 0 Comments

Linking Is Not Libel (This Time), Supreme Court of Canada Rules

mouth-taped-shut

Hyperlinking does not constitute libel in Canada, at least not in the Supreme Court case of Crookes v. Newton. But does this mean a blogger or other online publisher cannot be sued for linking to defamatory content? Not necessarily. Hyperlinking does not constitute libel in Canada, at least not in the Supreme Court case of Crookes v. Newton. But does this mean a blogger or other online publisher cannot be sued for linking to defamatory content? Not necessarily. 0 Comments

Developing Links with Strategic Partnerships

Chess Link Strategy

Teaming up with another site or organization is a great way to build links, exposure, and branding. It can be done in a number of different ways, depending on your company's goals and resources. Some strategies for large and small companies. Teaming up with another site or organization is a great way to build links, exposure, and branding. It can be done in a number of different ways, depending on your company's goals and resources. Some strategies for large and small companies. 0 Comments

YouTube Updates: Logoless Player, HD Previews & 'As Seen On' Pages

YouTube Logo

While YouTube is itself the largest video site on the web, its embedding features and social environment have made it an especially valuable resource for bloggers. YouTube is honoring that loyalty with the addition of three new features that give bloggers a boost. While YouTube is itself the largest video site on the web, its embedding features and social environment have made it an especially valuable resource for bloggers. YouTube is honoring that loyalty with the addition of three new features that give bloggers a boost. 0 Comments

9 Ways to Work with Your Client's PR Agency

It's the job of SEO and public relations agencies to deliver content and grow a relevant audience. While objectives and success metrics may differ, there is often (and more increasingly) a great deal of overlap in method. It's the job of SEO and public relations agencies to deliver content and grow a relevant audience. While objectives and success metrics may differ, there is often (and more increasingly) a great deal of overlap in method. 0 Comments

5 Tips on Link Bait Campaigns

With a little planning and repetition, your link bait campaigns will become more successful. Here are some ideas on how to produce a brilliant campaign. With a little planning and repetition, your link bait campaigns will become more successful. Here are some ideas on how to produce a brilliant campaign. 0 Comments