Articles on Black Hats

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How Can Google Stop the Black Hats?

google-vs-the-black-hats

Panda and Penguin have removed the crap black hat brigade, but the most coveted SERPs are still being owned by the smartest algorithm gamers and black hats in the business – and they're getting very rich. Only Google has the tools to change it. Panda and Penguin have removed the crap black hat brigade, but the most coveted SERPs are still being owned by the smartest algorithm gamers and black hats in the business – and they're getting very rich. Only Google has the tools to change it. 0 Comments

Buying Links is Hard Work

Paid link building isn't as easy as it used to be because Google's paid link detection algorithms keep improving, and competitors are increasingly likely to report you. If the heart of your link building strategy is the development of natural organic links, why not start there? Paid link building isn't as easy as it used to be because Google's paid link detection algorithms keep improving, and competitors are increasingly likely to report you. If the heart of your link building strategy is the development of natural organic links, why not start there? 0 Comments

Search Marketing's About People and Principles, Not Just Algorithms, Part 1

Search marketing has come under fire in the mainstream press and elsewhere this year, and that's not good for the industry, said Danny Sullivan in his keynote address at Chicago's Search Engine Strategies conference. Search marketing has come under fire in the mainstream press and elsewhere this year, and that's not good for the industry, said Danny Sullivan in his keynote address at Chicago's Search Engine Strategies conference. 0 Comments