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Impulse Buyers Are Browsers, Not Searchers

Many people recognize the importance of having a site-specific search engine. If visitors come to your web site, they aren't going to want to hunt through all your content to find what they are looking for. However, a new survey from User Interface Engineering finds that you are more likely to convert visitors into impulse buyers if you make your site's content easy to browse. Many people recognize the importance of having a site-specific search engine. If visitors come to your web site, they aren't going to want to hunt through all your content to find what they are looking for. However, a new survey from User Interface Engineering finds that you are more likely to convert visitors into impulse buyers if you make your site's content easy to browse. 0 Comments