SMB Search Marketing
The Internet has helped to level the playing field for small and mid-sized businesses by allowing anyone with some basic skills and patience to create a successful online presence. For SMBs, it's all about getting the most bang for your buck when it comes to web marketing.
Visitors are only as valuable as the Web site that converts them. If the Web site doesn't convert, the visitors are worthless.
Dec 8, 2009
Is your small business site old or outdated? Here's how to avoid the wrath of Google's new ranking factor.
Nov 24, 2009
Tips for using PPC, retargeting, e-mail marketing, and viral marketing to help boost holiday sales.
Nov 10, 2009
Highlights from the SMB Search Marketing Archive
Consumer usage of ratings and reviews continues to grow, as well as their importance to everyday local business information. Word-of-mouth marketing is one of the most effective ways to sell a product/service, and that's exactly what consumer reviews provide online.
Gauging and prioritizing emerging media such as local search is vital to capturing increased business in a cost efficient manner. Meet the local advertiser of today and tomorrow.
There are some big blunders brand owners can make when it comes to social networks. The worst thing to do may be to sit back for too long and do nothing.
Is your local search data accurate? Here's how -- and where -- to update your local search listings.
Mobile search is set to explode with the entry of the iPhone and its competitors to the market. Is your site ready for mobile search?
More providers are wising up to the tactic of offering small businesses a free and easy way to get online, in hopes that they will transition into paid advertisers.
Full Archive: SMB Search Marketing