Archive: By the Numbers
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How to Get Started on Landing Page Optimization - Nov 11, 2009
The Cost of Landing Page Optimization - Oct 28, 2009
Tips for Organizing Your Landing Page - Oct 14, 2009
The Myth of Perfect Conversion - Sep 30, 2009
Granularity in Landing Page Optimization - Sep 16, 2009
Landing Page Optimization Pitfall -- Not Collecting Enough Data - Sep 2, 2009
The Art of the Landing Page: 7 Tips For Increasing Conversions - Aug 19, 2009
Lies, Damned Lies, and Statistics in Landing Page Optimization - Aug 5, 2009
Your Baby Is Ugly - Jul 22, 2009
Meaning-Making in Landing Page Optimization - Jul 8, 2009
Applying Probability to Landing Page Optimization - Jun 24, 2009
What Is the Desired Conversion Action? - Jun 10, 2009
The Decision-Making Funnel, Stage 4: Action, Part 2 - May 27, 2009
Before You Start Link Building - May 20, 2009
The Decision-Making Funnel, Stage 4: Action, Part 1 - May 13, 2009
Look to Your Other Opportunities - May 6, 2009
The Decision-Making Funnel, Stage 3: Desire, Part 2 - Apr 29, 2009
Keywords and Site Architecture - Apr 22, 2009
The Decision-Making Funnel, Stage 3: Desire, Part 1 - Apr 15, 2009
Operating Web Sites in Multiple Countries - Apr 8, 2009
The Decision-Making Funnel, Stage 2: Interest - Apr 1, 2009
Choose the Right SEO Project Goals - Mar 25, 2009
The Decision-Making Funnel, Stage 1: Awareness - Mar 18, 2009
Improve Conversion Efficiency with Demandbase - Mar 11, 2009
Maintaining an SEO Log - Feb 25, 2009
Getting Buy-In Is A Crucial First Step in Enterprise SEO - Feb 11, 2009
Track Those Alternate Conversions - Jan 28, 2009
Writing Sales Copy For Conversions, Part 2 - Jan 21, 2009
Training Your Content Developers on SEO Copywriting - Jan 14, 2009
Writing Sales Copy for Conversions - Jan 7, 2009
Use Caution When Growing Your Site - Dec 31, 2008
Assembling Your Landing Page Optimization Dream Team, Part 4 - Dec 24, 2008
Buying Links is Hard Work - Dec 17, 2008
Assembling Your Landing Page Optimization Dream Team, Part 3 - Dec 10, 2008
High-Value Link Building is Hard Work - Dec 3, 2008
Assembling Your Landing Page Optimization Dream Team, Part 2 - Nov 26, 2008
Marketing Pitches: Don't Strike Out With Your Audience - Nov 19, 2008
Assembling Your Landing Page Optimization Dream Team, Part 1 - Nov 12, 2008
Landing Pages and the Decision-Making Process - Oct 29, 2008
Building a Data-Driven Organization - Oct 22, 2008
Landing Page Optimization: Guessing vs. Testing - Oct 15, 2008
SEO Link Building Fundamentals - Oct 8, 2008
Use Care When Choosing an SEO Agency - Sep 24, 2008
Landing Page Optimization -- Insource or Outsource? Part 2 - Sep 17, 2008
Keep Your Ideas Simple and Increase Conversions - Sep 10, 2008
Landing Page Optimization -- Insource or Outsource? - Sep 3, 2008
A Challenge to our Attention-Challenged Generation - Aug 27, 2008
What Are You Converting? - Aug 20, 2008
Real-Time Analytics with Woopra - Aug 13, 2008
How Long Should My Landing Page Test Run? - Aug 6, 2008
Google vs. Yahoo on Paid Links - Jul 30, 2008
How Valid Are Your Landing Page Test Conclusions? - Jul 23, 2008
When Being First Isn't Worth It - Jul 16, 2008
Coherency in Landing Page Testing - Jul 9, 2008
Coding Problems: How to Avoid Getting Flagged by Search Engines - Jul 2, 2008
Uncovering Site Problems for Landing Page Optimization, Part 2 - Jun 25, 2008
4 SEO Tips for Higher Search Rankings - Jun 18, 2008
Uncovering Site Problems for Landing Page Optimization, Part 1 - Jun 11, 2008
Measuring the Impact of Multichannel Marketing - Jun 4, 2008
Testing Landing Pages with the Taguchi Method? Think Again! - May 28, 2008
The Challenge of Mobile Web Analytics - May 21, 2008
Emotional Motivators in Landing Page Optimization - May 14, 2008
The Top 3 Reasons PPC Lead Gen Campaigns Miss Volume Targets - Part 2 - May 7, 2008
What Are You Converting? - Apr 30, 2008
The Top 3 Reasons PPC Lead Gen Campaigns Miss Volume Targets - Apr 23, 2008
Landing Page Neglect: Are You Losing Money? - Apr 16, 2008
How to Measure Customer Satisfaction with Web Analytics - Apr 9, 2008
Yahoo and the Future of Search - Mar 26, 2008
Google Analytics' Cross-Channel Measurement - Mar 12, 2008
Landing Page Optimization for SEM: Design and Execute - Feb 20, 2008
Landing Page Optimization Defined for SEM - Feb 13, 2008
How to Engage Customers in Search Marketing - Feb 6, 2008
The New Age of Search Marketing - Jan 30, 2008
There's More to Keyword Strategy Than the Long Tail - Jan 23, 2008
What's Your Link Building Marketing Mix? - Part 2 - Jan 16, 2008
What's Your Link Building Marketing Mix? - Jan 9, 2008
Vertical Search: B2B Survey Says ... Blazing Hot - Jan 2, 2008
Large Enterprise SEO: CMS Duplicate Content - Dec 26, 2007
Large Enterprise SEO: Content Development - Dec 19, 2007
SEO Hell, a CMS production - Dec 12, 2007
Always Rank No. 1 in Google: Custom Search - Dec 5, 2007
SEO for Widgets: CLIQ Case Study - Nov 28, 2007
How to Integrate PPC and Display Advertising - Nov 21, 2007
Bid Management Lookback Options - Nov 14, 2007
Facebook D-Day, Meatball Sundae - Nov 7, 2007
Life after SERP: A/B Split and Multivariate Testing - Oct 31, 2007
Data Segmentation: Web Site Analytics for PPC - Oct 24, 2007
Hispanic Search Marketing: U.S. Focus, Global Perspective - Oct 17, 2007
The Tarot of Search Engines: Demographic Data Divining - Oct 10, 2007
Get Your Web Site in Good Working Order: Google Website Optimizer - Oct 3, 2007
Mobile Search Fortune Seekers - Sep 26, 2007
Split Traffic, Raise Conversion Rates, Repeat, Multiply - Sep 19, 2007
Surfers, Crawlers Find Bloated Pages Hard to Digest - Sep 12, 2007
7 Tips for High Value Analytics - Sep 5, 2007
Segmenting Site Visitors to Enhance Conversions - Aug 29, 2007
Review of "Web Analytics, An Hour a Day" by Avinash Kaushik - Aug 22, 2007
Survey-Based Customer Satisfaction Tool - Aug 15, 2007
SEO Site Design Improves User Experience and Site Performance - Aug 8, 2007
The Impact of Comparison Shopping Sites on E-Commerce Sales - Aug 1, 2007
Taking Your PPC Campaigns Beyond the Majors - Jul 25, 2007
Analyzing Data to Lower Your CPA - Jul 18, 2007
The Role of Trust in E-Commerce Sales - Jul 11, 2007
ZoomInfo People Finder and Company Intelligence Tool - Jun 27, 2007
The Impact of User Registration on Generating Real Estate Leads - Jun 20, 2007
Priming Your Quality Score to Boost Campaign Results - Jun 13, 2007
Making the Case for Portfolio Based Bid Management Tools - Jun 6, 2007
A Look at Latency In Search Engine Ranking - May 30, 2007
Digging Deeper Into the Latest Release of Google Analytics - May 23, 2007
Winds of Change: Technical SEO Raises Results - May 15, 2007
Maximizing Existing Site Traffic to Improve User Retention - May 9, 2007
How Well Can You Guess the Right Keywords? - May 2, 2007
9 Ways to Make Money on Analytics - Apr 25, 2007
Using Google Analytics to Manage Content Groups - Apr 18, 2007
A Hot Topic: Getting Burned by Flash and Session IDs - Apr 11, 2007
When Clicks Don't Get Credit for the Sale - Apr 4, 2007
Account Manager
Varick Media Management New York, United States
Publisher
Confidential Leading Publisher New York, United States
