More Search Share Numbers

Following the share-of-search statistics from Compete and comScore, we now have numbers from Hitwise and Nielsen/NetRatings.

Nielsen puts Google on top with 50.8 percent of all searches in December, with Yahoo in second with 23.6 percent. Windows Live Search is a distant third with 8.4 percent, then AOL with 6.1 percent.

Hitwise puts Google at 63.1 percent for both December and January. Yahoo volume dropped slightly from 21.6 percent in December to 21.4 percent in January. MSN Search gained share slightly, from 9.5 percent in December to 9.9 percent in January. Ask volume dipped from 3.7 percent of search volume in December to 3.5 percent in January. AOL saw a modest decline, from 0.6 percent share of searches in December to 0.5 percent in January.

About the author

Kevin Newcomb joined ClickZ in August 2004, covering search marketing and other online marketing topics. He has been reporting on web-based businesses since 2000.

Before the bubble burst, Kevin was a marketing manager for an online computer reseller, handling copywriting, e-mail marketing, search marketing and running the affiliate program.

With a combination of real-world marketing experience and years of business journalism, Kevin brings to ClickZ a unique ability to deliver news and training materials that help online marketers do their jobs better.