What is the Click-Through Rate on Google's Top 10 Organic Results? [Infographic]

Our top story last week was the revelation, or perhaps confirmation, that the Number 1 Google Result Gets 36.4% of Clicks.

After running the story SEW received many phone calls and emails from readers looking to get further information. Obviously the data really struck a chord with many of you, so we decided to mock it up the results in a data visualization. Hopefully the infographic will be a useful tool in your armory to persuade your client teams and or senior managers to invest in search engine optimization (SEO).

SEW-CTR-screenshot.png
Click image above to enlarge. You can download a full-size version PDF for your own use: SEW CTR.pdf

 

Our top story last week was the revelation, or perhaps confirmation, that the Number 1 Google Result Gets 36.4% of Clicks.

After running the story SEW received many phone calls and emails from readers looking to get further information. Obviously the data really struck a chord with many of you, so we decided to mock it up the results in a data visualization. Hopefully the infographic will be a useful tool in your armory to persuade your client teams and or senior managers to invest in search engine optimization (SEO).

SEW CTR.pdf