Matt Cutts is returning to SES. Avinash Kaushik taught everyone how to make lots of money. All that, plus a day filled with takeaways. If you missed a session or couldn't attend, catch up with this recap of the highlights of SES San Francisco Day 1.
SES San Francisco is off and running. The day began with the news that Google’s Distinguished Engineer Matt Cutts will appear tomorrow at 8:30 a.m. for a special spotlight keynote. Google’s Digital Marketing Evangelist Avinash Kaushilk once again rocked the house with his keynote on business optimization.
Marketers then learned the latest strategies and trends in sessions covering SEO, PPC, social media, analytics, and more. Here’s a roundup of day 1 coverage of SES San Francisco 2012.