Google Launches Job Search Engine for Veterans

vet-search

In support of President Obama's call to help returning U.S. veterans and right before Veteran's Day, Google is promoting a government project - a custom search engine for veteran jobs.

The National Resource Directory (NRD) uses Google Custom search and JobPosting markup language - part of Schema.org - to develop a database, so far, of more than 500,000 jobs that are "veteran-committed."

Google is a big supporter of the U.S. military - providing free calls from Gmail to active U.S. military personnel this year and the families of deployed military with calling cards last year around the holidays. Good way to get a buyers' market aware of your product. In 2009, Google gave those same families priority access to the new Google Voice.

About the author

Frank Watson has been involved with the Web since it started. For the past five years, he headed SEM for FXCM -- at one time one of the top 25 spenders with AdWords. He has worked with most of the major analytics companies and pioneered the ability to tie online marketing with offline conversion.

He has now started his own marketing agency, Kangamurra Media. This new venture will keep him busy when he is not editing the Search Engine Watch forums, blogging at a number of authoritative sites, and developing some interesting online community sites.

He was one of the first 100 AdWords Professionals, a Yahoo and Overture Ambassador, and a member or mod of many of the industry forums. He is also on the Click Quality Council and has worked hard to diminish click fraud.