Google Losing Money In Australia? They Pay $257k Per Employee

Google reported it lost money in Australia last year despite a 50% increase in their revenues compared to 2009, ZDNet noted.

"The Australian division of search giant Google has filed its financial accounts with the nation's corporate regulator stating it made a loss of $3.08 million in 2010, resulting in a payment of just $7.4 million in taxes off local revenues of $151.39 million," ZDNet added, but noted not everyone believed in the numbers.

"Not everyone believes that Google's disclosed finances reflect an accurate picture of the company's local revenues, with industry figures and analysts stating over past years that they believe Google to be making something between $650 million and $1 billion. As Google is not listed on the Australian Stock Exchange, it is not required to go into a great deal of detail about its local finances."

Interestingly the company employs 434 people and had a payroll of $111.6 million which is about $257,000 per person. So who wants to work for Google in Australia? They need help turning profitable.

About the author

Frank Watson has been involved with the Web since it started. For the past five years, he headed SEM for FXCM -- at one time one of the top 25 spenders with AdWords. He has worked with most of the major analytics companies and pioneered the ability to tie online marketing with offline conversion.

He has now started his own marketing agency, Kangamurra Media. This new venture will keep him busy when he is not editing the Search Engine Watch forums, blogging at a number of authoritative sites, and developing some interesting online community sites.

He was one of the first 100 AdWords Professionals, a Yahoo and Overture Ambassador, and a member or mod of many of the industry forums. He is also on the Click Quality Council and has worked hard to diminish click fraud.