Highlights from the SEW Blog: July 30, 2007

We've collected all the search marketing news from selected posts to the Search Engine Watch blog in the past week, along with recent search-related headlines from around the Web.

From the SEW blog:

Organic Search

Search Advertising

Linking Issues & Social Media

  • SEW Experts: 7 Tips for Training Link Developers
    Justilien Gaspard offers 7 tips for training link developers that range from promoting creativity to teaching negotiation tactics.
  • How To Determine What A Link Passes
    Aaron Wall over at SEOBook wrote a great overview article the other day about how to see if a link passes "Reputation / Authority / Equity / Juice / etc..."
  • Digg Goes with Microsoft for Ads
    Social media site Digg has entered a deal with Microsoft to sell and serve display and contextual text ads on Digg, and to work together on future technology and advertising initiatives. The move displaces Federated Media and Google.
  • Hot Site Facebook's CEO Accused Of Stealing Idea
    Mark Zuckerberg, owner of Facebook, will discover next week whether he faces legal action for claims he stole the idea for the $1bn website.

Analytics & ROI

Local & Mobile Search

Vertical & Specialty Search

Small Business/Big Brand SEM

In-House & Outsourcing

SEM Industry Issues

Searching/Search Technologies

  • Search Wikia Launches Open Source, Distributed Crawler
    Wikia, the commercial site led by Wikipedia founder Jimmy Wales, is taking the next step toward launching its open source, human-assisted Web search tool, Search Wikia.
  • iRazoo: Human-Powered Search Engine With Prizes
    Incentivized search is not new, but it usually was a bogus engine asking people to click and share some minor income. The newly launched engine iRazoo seems to be a different model (not unique), though it has some initial detractors.

More from the SEW Blog

Search Headlines

We report the top search marketing news daily at the Search Engine Watch Blog. You'll find more news from around the Web below.

About the author

Kevin Newcomb joined ClickZ in August 2004, covering search marketing and other online marketing topics. He has been reporting on web-based businesses since 2000.

Before the bubble burst, Kevin was a marketing manager for an online computer reseller, handling copywriting, e-mail marketing, search marketing and running the affiliate program.

With a combination of real-world marketing experience and years of business journalism, Kevin brings to ClickZ a unique ability to deliver news and training materials that help online marketers do their jobs better.