Highlights from the SEW Blog: Apr. 16, 2007

We've collected all the search marketing news from selected posts to the Search Engine Watch blog in the past week, along with recent search-related headlines from around the Web.

From the SEW blog:

Organic Search

Search Advertising

Linking Issues & Social Media

Analytics & ROI

Vertical & Specialty Search

Small Business/Big Brand SEM

  • Idearc to Add-on SEM Services
    Idearc Media, parent of Superpages.com, will begin offering search marketing services to its Internet Yellow Pages advertising customers.

In-House & Outsourcing

SEM Industry Issues

  • Utah's Misguided Trademark Protection Act
    Over at ClickZ, Kate Kaye has done some digging, and provides a fantastic run-down of the events leading up to the law's passage, the motives of Sen. Dan Eastman, who proposed it, and the current state of the similarly misguided child protection registry Utah created in 2005 and Spyware Control Act of 2004.

More from the SEW Blog

  • Ruminations at the Close of SES
    A Successful SES New York has come to a close. After catching our breath, there will be lots more to write about.
  • Moaning at the Bar
    As the conferences have grown larger and the parties have become smaller, moaning has been heard at the bar as to where everyone is.
  • AdGooroo Names Power Users
    Competitive search intelligence provider, AdGooroo revealed some of their "power users" today.

Search Headlines

We report the top search marketing news daily at the Search Engine Watch Blog. You'll find more news from around the Web below.

About the author

Kevin Newcomb joined ClickZ in August 2004, covering search marketing and other online marketing topics. He has been reporting on web-based businesses since 2000.

Before the bubble burst, Kevin was a marketing manager for an online computer reseller, handling copywriting, e-mail marketing, search marketing and running the affiliate program.

With a combination of real-world marketing experience and years of business journalism, Kevin brings to ClickZ a unique ability to deliver news and training materials that help online marketers do their jobs better.