What Would Google Vote For?

A new site puts a spin on the "am I hot or not" craze, by using Google to assess the relative popularity of opposite or 'competing' search terms.

Who on the web is more popular -- George W. Bush or Saddam Hussein? Does God rank higher than Satan? And perhaps most importantly, is broccoli sweeter than chocolate to the world's web users?

Googlefight offers the answers. Simply type in two "competing" search terms, and you'll see the number of results found in Google for each word.

Googlefight isn't a serious research tool by any means -- but it does offer a fun perspective on who and what the web is "voting" for, based on the number of times words are found in Google results.


More on Singingfish Paid Inclusion

Singingfish has officially launched its paid inclusion program that was featured in last Thursday's SearchDay. The company has added two new pages concerning the program. About Singingfish Paid Inclusion provides full details of the program.

Singingfish also clarified that in addition to XML format, it can also accept Excel spreadsheets that are bulk data delimited in almost any fashion, in content providers' own XML format.

To sign up for the program, use Marketleap's Guaranteed Paid Inclusion form. For now, Marketleap is the exclusive partner for Singingfish's paid inclusion program, but Singingfish is interested in funneling sales opportunities through Marketleap by way of affiliates or lead-sharing prospects.

Search Engine Forums Spotlight

Success in optimizing your site
Cre8asite Forums
"People have to learn to trust their SEO abilities and not constantly tweak stuff. You'll never quite know what's working and not working if you do that."

Google content-targeted advertising
Webmaster World Forums
"Google rolls out Content-Targeted Advertising on blogs and other content sites."

PR on the fly - new Google patent
Cre8asite Forums
"Here's how the new technology works (as best as I can understand the mumbo jumbo doublespeak in legal documents like this)/."

How much privacy is being forfeited by using the Google Toolbar
Webmaster World Forums
"A few people have been trying to lob stones at Google for privacy issues, and I'm surprised at how many people are falling for it. I'm proud of our respect for user privacy, and I think we have the best privacy policy in the industry."

Overture to acquire Web search unit of FAST
ihelpyou Forums
"This is a major boost to paid inclusion. Overture have recognised that PPC will eventually peak and fall - just like banner ads. While they have the cash they can promote crawler engines and compete with Google."

Overture just bought Fast!
Cre8asite Forums
"This is a simply brilliant strategy from Overture and would have been worth the purchase even if just to stop Espotting from having done this same deal. However, it goes a lot further."

SEO campaign effectiveness quotient
ihelpyou Forums
"To measure the success of a SEO campaign, we use a combination of the following/."

Hardcore SEO
ihelpyou Forums
"How do the SEO gurus around here propose to get good rankings using their ethical brand of SEO, because in my experience the only way to be successful is by using dubious techniques?"

Search Engine Forums Spotlight courtesy Search Engine Guide.

Search Headlines

NOTE: Article links often change. In case of a bad link, use the publication's search facility, which most have, and search for the headline.

Online search engines news
'Reassurance' a key word as Google grows/.
CNET Mar 3 2003 12:01PM GMT
Google takes the plunge/.
Guardian Unlimited Mar 3 2003 11:20AM GMT
Internet search technology finds new life/.
San Francisco Chronicle Mar 3 2003 10:52AM GMT
Online marketing news
Going to Extremes to Fight Spam/.
Wired News Mar 3 2003 10:41AM GMT
Online portals news
Softbank to cut Yahoo Japan stake/.
CNET Mar 3 2003 3:02AM GMT
Online content news
Jupiter Research Releases New Research on Web Content Management/.
EContent Mar 1 2003 5:03AM GMT
Online search engines news
Divine (Northern Light Parent) Files for Bankruptcy/.
Research Buzz Mar 1 2003 1:43AM GMT
Google in paedo censorship debacle/.
The Register Feb 28 2003 11:12PM GMT
Cost-Effectiveness of Learning Search Engine Optimization/.
Search Engine Guide Feb 28 2003 11:52AM GMT
IGotFound.com Launches Search Engine For Inventions/.
URLwire Feb 28 2003 5:09AM GMT
Online portals news
Lycos aims at profit thru paid chat/.
Cyber India Online Feb 28 2003 0:45AM GMT
Online search engines news
Web Search Services Field Finds Itself Getting Action - CORRECTED/.
Yahoo Feb 28 2003 0:25AM GMT
Google's search for new ad revenue/.
CNET Feb 27 2003 9:47PM GMT
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About the author

Chris Sherman is a frequent contributor to several information industry journals. He's written several books, including The McGraw-Hill CD ROM Handbook and The Invisible Web: Uncovering Information Sources Search Engines Can't See, co-authored with Gary Price. Chris has written about search and search engines since 1994, when he developed online searching tutorials for several clients. From 1998 to 2001, he was About.com's Web Search Guide.